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Natriumpercarbonat

Fail

Shoppers spend an estimated $64K a year here, so Natriumpercarbonat is a Fail.

Flapen Score
47
47 / 100
Ranks 2,225 of 4,240 Küche, Haushalt & Wohnen niches · −1 vs the category median of 48
Market size
€64K/yr140K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
27%top-5 click share · 20 brands · 116 sellers

Flapen Score

Natriumpercarbonat against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Natriumpercarbonat is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Natriumpercarbonat market on Amazon at a glance

Shoppers on Amazon Germany searched for Natriumpercarbonat 140K times last year and spent an estimated €64K. The top 5 brands take 87% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €64K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
3.3%
Market size, estimated
€64Ka year
Peak month
December1.5× the quietest month
Top search term
oxo61K searches a year

02 · Price

A sale here is worth €13.83.

Listings sell for €13.83 on average, from €3.39 to €51.20. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €13.83 that is €0 to €1K a year per listing.

Average price
€13.83under the $15 to $100 sweet spot
Price range
€3.39–€51.20
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #152 within Lebensmittelaufbewahrung. It carries 13,378 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#152in Lebensmittelaufbewahrung
Average rating
4.56 starsAmazon Germany average 4.37 stars
Average reviews
13,378per listing
Listings tracked
63

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Natriumpercarbonat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

20 rising

Sellers

116

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

27%

Top 20: 66%

Open market

11%

  • Brand 169%
  • Brand 210%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (14 brands, 11%)

Demand

Natriumpercarbonat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Natriumpercarbonat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oxo61K/yr
  • oxo good grip27K/yr
  • kleine bürste9K/yr
  • oxo good grips8K/yr
  • bürste klein7K/yr
  • reinigungsbürste klein8K/yr
  • kleine reinigungsbürste7K/yr
  • mini reinigungsbürste6K/yr
  • kleine bürsten zum reinigen6K/yr

Reviews and returns

What reviews say buyers love and hate about Natriumpercarbonat

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Einfache Reinigung”
12%of negative reviews mention “Haltbarkeit”
0.8%of orders come back
“6 Jahre in Benutzung”
A buyer, on “Haltbarkeit”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Natriumpercarbonat questions

Answered from the same tracked data.