Nähmaschine
MaybeShoppers spend an estimated $2.3M a year here. But buyers convert on only 1.0% of searches, so Nähmaschine is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 4,240 Küche, Haushalt & Wohnen niches · +9 vs the category median of 4857
- Market size
- €2.3M/yr2.4M searches / yr
- 90-day growth
- -11.0%search demand this quarter
- Competition
- 35%top-5 click share · 19 brands · 128 sellers
Flapen Score
Nähmaschine against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Nähmaschine is stronger. Inside it, weaker.
Market
The Nähmaschine market on Amazon at a glance
Shoppers on Amazon Germany searched for Nähmaschine 2.4M times last year and spent an estimated €2.3M. The top 5 brands take 83% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.3M a year.
- Searches, last 12 months
- 2.4M
- Growth, 90 days vs prior 90
- -11.0%
- Conversion, latest week
- 1.0%
- Market size, estimated
- €2.3Ma year
- Peak month
- November2.1× the quietest month
- Top search term
- nähmaschine1.4M searches a year
02 · Price
A sale here is worth €98.66.
Listings sell for €98.66 on average, from €8.71 to €354.14. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At €98.66 that is €49K to €74K a year per listing.
- Average price
- €98.66inside the $15 to $100 sweet spot
- Price range
- €8.71–€354.14
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €49K–€74K
- Returns
- 2.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #40 within Nähen & Stoffe. It carries 1,923 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 85%
- Out of stock, average day
- 9.7%
- Average rank
- #40in Nähen & Stoffe
- Average rating
- 4.05 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,923per listing
- Listings tracked
- 52
04 · Newcomers
8 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 21
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Nähmaschine products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Brother JX17FE Nähmaschine für Anfänger mit 17 Nähprogrammen Freiarm Elektrische Nähmaschinen Geeignet für Jeans Für Kleidung-Reparaturen im Haushalt Automatischer Einfädler
- Price
- €114.20
- Rating
- 4.4/5
- Reviews
- 7,266
- Age
- 6y ago

Singer Nähmaschine - M2405
- Price
- €108.74
- Rating
- 4.3/5
- Reviews
- 522
- Age
- 6y ago

W6 WERTARBEIT N 1235/61 Nähmaschine (Freiarm Super Nutzstich-Nähmaschine (29 Programme)) weiß
- Price
- €124.28
- Rating
- 4.7/5
- Reviews
- 5,578
- Age
- 14y ago

W6 Nähmaschine N 1615 Pro mit 17 Programmen | Freiarm | automatischer Einfädler | obenliegende Spule | Umlaufgreifer | Knopflochautomatik | Jeans nähen | Reißverschluss
- Price
- €85.12
- Rating
- 4.4/5
- Reviews
- 457
- Age
- 2y ago

Brother XM2701S (Exklusive Edition) Nähmaschine mit 27 Nähprogramme Freiarm Elektrische Nähmaschinen Jeans Nähen Automatischer Einfädler
- Price
- €153.70
- Rating
- 4.6/5
- Reviews
- 18,433
- Age
- 12y ago
Trending
estimated 90-day click momentum
mowlie Einfache Nähmaschinen ideal für Anfänger 12 integrierte Stiche Basis-Nähset im Lieferumfang enthalten 2 Geschwindigkeits-Fußpedale perfekt für den Heimgebrauch Weiß
- Price
- €63.80
- Rating
- 5.0/5
- Reviews
- 27
- Age
- 7mo ago

Multifunktionale elektrische Nähmaschine für Anfänger 12 Stichmuster Ein-Klick-Einfädelung Gleichstrombetrieb mit Verlängerungstisch und Zubehörset
- Price
- €58.81
- Rating
- 3.0/5
- Reviews
- 8
- Age
- 2mo ago

Nähmaschine Anfänger mit 12 Stichmustern
- Price
- €42.80
- Rating
- 2.7/5
- Reviews
- 5
- Age
- 2mo ago

Nähmaschine mit Fußpedal für Anfänger kleine Nähmaschine Schnellstartanleitung Handbuch in 5 Sprachen zwei Stromversorgungsmodi 12 Stiche MEGLE FHSM-505
- Price
- €39.86
- Rating
- 4.1/5
- Reviews
- 81
- Age
- 6mo ago

FONCOOD Nähmaschine Anfänger mit 12 Stichmustern Nähzubehör-Set Nähmaschine Elektrisch mit 42 Teilen Zubehör Leicht Tragbar für DIY & Handarbeit - für Kinder & Erwachsene (Lila/Weiß)
- Price
- €41.55
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 6mo ago
Newest
by launch date
Nähmaschine Anfänger mit 12 Stichmustern
- Price
- €42.80
- Rating
- 2.7/5
- Reviews
- 5
- Age
- 2mo ago

Multifunktionale elektrische Nähmaschine für Anfänger 12 Stichmuster Ein-Klick-Einfädelung Gleichstrombetrieb mit Verlängerungstisch und Zubehörset
- Price
- €58.81
- Rating
- 3.0/5
- Reviews
- 8
- Age
- 2mo ago

FONCOOD Nähmaschine für Anfänger mit 12 Stichmustern Nähzubehör-Set Elektrische Nähmaschine mit 42 Teilen Leicht zu transportieren für DIY und Basteln
- Price
- €45.84
- Rating
- 3.4/5
- Reviews
- 26
- Age
- 6mo ago

FONCOOD Nähmaschine Anfänger mit 12 Stichmustern Nähzubehör-Set Nähmaschine Elektrisch mit 42 Teilen Zubehör Leicht Tragbar für DIY & Handarbeit - für Kinder & Erwachsene (Lila/Weiß)
- Price
- €41.55
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 6mo ago

Nähmaschine mit Fußpedal für Anfänger kleine Nähmaschine Schnellstartanleitung Handbuch in 5 Sprachen zwei Stromversorgungsmodi 12 Stiche MEGLE FHSM-505
- Price
- €39.86
- Rating
- 4.1/5
- Reviews
- 81
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
19 rising
Sellers
128
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 72%
Open market
15%
- Brother30%
- Singer20%
- FONCOOD13%
- W6 WERTARBEIT13%
- mowlie8%
- GLAESER2%
- Open — no brand owns it (13 brands, 15%)
Demand
Nähmaschine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Nähmaschine search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- nähmaschine1.4M/yr
- sewing machine126K/yr
- nähmaschine anfänger88K/yr
- singer nähmaschine135K/yr
- nähmaschinen86K/yr
- nähmaschine singer104K/yr
- brother nähmaschine82K/yr
- nähmaschine brother42K/yr
- kinder nähmaschine68K/yr
- nähmaschine kinder74K/yr
Reviews and returns
What reviews say buyers love and hate about Nähmaschine
We read the reviews and the return reasons for every product selling here.
“Billig halt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nähmaschine questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









