Mona Lisa
FailShoppers spend an estimated $2K a year here, so Mona Lisa is a Fail.
- Flapen Score
- 44 / 100Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 4844
- Market size
- €2K/yr38K searches / yr
- 90-day growth
- -35.7%search demand this quarter
- Competition
- 48%top-5 click share · 16 brands · 118 sellers
Flapen Score
Mona Lisa against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Mona Lisa is stronger. Inside it, weaker.
Market
The Mona Lisa market on Amazon at a glance
Shoppers on Amazon Germany searched for Mona Lisa 38K times last year and spent an estimated €2K. The top 5 brands take 57% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -35.7%
- Conversion, latest week
- 0.3%
- Market size, estimated
- €2Ka year
- Top search term
- mona lisa19K searches a year
02 · Price
A sale here is worth €13.53.
Listings sell for €13.53 on average, from €3.44 to €60.94. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €13.53 that is €0 to €1K a year per listing.
- Average price
- €13.53under the $15 to $100 sweet spot
- Price range
- €3.44–€60.94
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #2,350 within Bilder, Poster, Kunstdrucke & Skulpturen. It carries 109 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 68%
- Out of stock, average day
- 8.6%
- Average rank
- #2,350in Bilder, Poster, Kunstdrucke & Skulpturen
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 109per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Mona Lisa products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
118
Top-5 brand share
57%
Top 20: 100%
Top-5 click share
48%
Top 20: 100%
Open market
35%
- Brand 118%
- Brand 212%
- Brand 310%
- Brand 49%
- Brand 58%
- Brand 68%
Demand
Mona Lisa search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 7.2× · 8 of 12 months tracked
Search terms
Top Mona Lisa search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mona lisa19K/yr
- mona lisa bild15K/yr
- monalisa4K/yr
Reviews and returns
What reviews say buyers love and hate about Mona Lisa
We read the reviews and the return reasons for every product selling here.
“Um einen Rahmen hab ich mich nicht bemüht, so wie es war mit 4 Tesastreifen an die Wand und sich übers Bild freuen”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mona Lisa questions
Answered from the same tracked data.









