Is mörser profitable to sell on Amazon Germany?

The niche generates €948K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Worth a look (51/100).

How competitive is the mörser niche?

12 brands and 57 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in mörser?

Top complaints mined from reviews: Gesamtgröße, Gewicht schwer, Einfache Reinigung. The return rate is 2.2%.

When does demand for mörser peak?

Demand peaks in Dec; the busiest month runs 1.8× the quietest.

What does it cost to enter the mörser niche?

Listings span €7.18–€34.76; the average listing price is €17.34 (sweet spot $15–$100). The average incumbent carries 1,844 reviews — the moat a new listing must climb.

mörser

Worth a look

Shows a sweet-spot price point ($17.34 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.

Avg price

Great€17.34

avg listing price — sweet spot $15–$100

Market size

Great€948K

€948K/yr · 778K searches

Conversion

Great7.0%

search→purchase rate — share of searches ending in a sale

Price range

Good€7.18–€34.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Review moat

Okay1,843.94

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon Germany niche tracking, mörser is a €948K/yr Amazon Germany market (778K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

mörser market data

Units sold / yr: 40K–50K; avg 2,000–2,500/product
Revenue / yr: €694K–€867K; units × avg price
Conversion rate: 7.0%
Avg BSR: #36
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 6.2%
Avg brand age: 54 months
Avg seller age: 192 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

17%

Kesper27%
JADE TEMPLE18%
WALDWERK14%
Relaxdays12%
alpina8%
ZELLER PRESENT SCHÖNER LEBEN. PRAKTISCH WOHNEN.4%
Open — no brand owns it (6 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.8% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.8×

Open Trend

Top mörser search terms

mörser311K/yr +8.8%5.0% conv.
mörser mit stößel296K/yr -19.2%6.3% conv.
mortar and pestle26K/yr -10.4%2.8% conv.
mörser groß14K/yr +46.2%1.1% conv.
mörser und stößel24K/yr -36.1%4.0% conv.
mörser & stößel sets12K/yr -8.6%1.9% conv.
mörser granit16K/yr -39.1%3.1% conv.
granit mörser10K/yr +11.4%4.3% conv.
mortar9K/yr -10.2%2.3% conv.
mörser mit stößel groß7K/yr +4.8%2.0% conv.

All search terms

Top mörser products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kesper 71501 Mörser mit Schlegel Granit

Kesper€10.634.6★11,398 rev

JADE TEMPLE 17023 TEMPLE Steinmörser mit Stößel im Set effektives und einfaches mörsern aus massivem Granit mit 13 cm Durchmesser und 7 cm Höhe Grau

JADE TEMPLE€12.044.7★1,592 rev

WALDWERK Mörser mit Stößel (12cm Durchmesser) - Mörser auf edler und stabiler Akazienholzbasis - Mörser mit Stößel aus natürlichem Granit

WALDWERK€24.184.8★2,276 rev

alpina Mörser mit Stößel weiß Mörser ALPINA mit Stößel weiß

alpina€7.184.4★611 rev

Relaxdays Granit Mörser mit Stößel robust & langlebig Gewürze Kräuter polierter Steinmörser Ø 8 5 cm V 100ml grau Anthrazit

Relaxdays€11.624.6★2,266 rev

Newest

by launch date

JUNGTHAL€34.76138 rev

10mo ago

JADE TEMPLE Marmor Mörser mit Stössel D: 9 5 cm H: 7 cm - 1 Set Grau

JADE TEMPLE€8.4734 rev

1y ago

JADE TEMPLE Mörser mit Stössel aus Gusseisen schwarz klein 9 8 cm x 5 8 cm - 1 Set

JADE TEMPLE€8.1630 rev

1y ago

BERGART Mörser mit Stößel aus hochwertigem Granit Edler Mörser mit extra rauer Innenseite & langem Stößel - Langlebiger Mörser ideal für Kräuter Gewürze Pasta & Pesto

BergArt€27.53125 rev

1y ago

ECENCE Mörser mit Stößel aus Naturgranit und Akazienholz-Sockel Ø11cm

ECENCE€22.11569 rev

3y ago

What buyers say about mörser

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt39%

“Super Produkt”

Design insgesamt8%

“Sehr schönes Design”

Preis-Leistungs-Verhältnis8%

“Super Preis/Leistung”

Gewicht schwer6%

“Voll Granit mit richtig Gewicht”

Stärke6%

“hohe Stabilität”

beworben Vs Tatsächliches Produkt6%

“Bestens, genau das wonach ich gesucht haben”

Gesamtgröße6%

“Passt”

Benutzerfreundlichkeit5%

“Brauchbar”

Einfache Reinigung3%

“Leicht zu reinigen”

Griff3%

“Liegt super in der Hand, sehr massiv, robust und Top Oberfläche”

What buyers complain about

Gesamtgröße29%

“Kleiner als Angegeben”

Gewicht schwer16%

“Grosser schwerer Mörser”

Einfache Reinigung6%

“beim ersten reinigen vor dem Gebrauch sind am Boden einige Abplatzungen zu sehen.”

Farbe4%

“Leider bin im Schreck weil sogar Knoblach schwarz gefärbt ist”

Auslaufsicher4%

“Mörser verliert Partikel”

Defekt Material/Teile4%

“Defekter Artikel”

Materialqualität2%

“Mörser; andere Mörserversionen / zu glattes Material sind unzweckmäßig”

Benutzerfreundlichkeit2%

“Bei normalen Gebrauch wird man es nicht schaffen in runter zu werfen”

Portabilität2%

“Allerdings waren beide optisch absolut nicht tragbar und wurden zurückgeschickt”

Geruch1%

“Sollte ein leichter Gewürzgeruch stören, einfach Reis mörsern und dann mit Wasser und Bürste reinigen, fertig”

Top return reasons

Gesamtgröße48%

Gewicht schwer13%

Defekt Material/Teile13%

Produktzustand3%

Funktionalität insgesamt3%

Qualität insgesamt2%

Materialqualität2%

beworben Vs Tatsächliches Produkt2%

Hartes Gefühl1%

Haftung/Klebrigkeit1%

Common questions

Is mörser profitable to sell on Amazon Germany?: The niche generates €948K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Worth a look (51/100).
How competitive is the mörser niche?: 12 brands and 57 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in mörser?: Top complaints mined from reviews: Gesamtgröße, Gewicht schwer, Einfache Reinigung. The return rate is 2.2%.
When does demand for mörser peak?: Demand peaks in Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the mörser niche?: Listings span €7.18–€34.76; the average listing price is €17.34 (sweet spot $15–$100). The average incumbent carries 1,844 reviews — the moat a new listing must climb.

mörser

mörser market data

Competition & brand share

Demand & seasonality

Top mörser search terms

Top mörser products on Amazon

Top sellers

Newest

Trending

What buyers say about mörser

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Küche, Haushalt & Wohnen