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melitta filterpatrone

Skip it

Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.

Market size 30Growth 19Conversion 96Competition 38Returns 96Price range 58Avg price 79Brand share 17Review moat 42Quality gap 23

Conversion

Incredible14.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great€16.49

avg listing price — sweet spot $15–$100

Price range

Good€1.71–€33.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,312.9

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€138K

€138K/yr · 58K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.5%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, melitta filterpatrone is a €138K/yr Amazon Germany market (58K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 45/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

melitta filterpatrone market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
€132K–€165K
units × avg price
Conversion rate
14.4%
Avg BSR
#46
Page quality
0%
Prime
100%
Sponsored
90%
Out of stock
0.0%
Avg brand age
57 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

67

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

4%

  • Melitta63%
  • AQUA CREST12%
  • FILSWA11%
  • Waterdrop5%
  • Maxblue2%
  • Mutital2%
  • Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.
2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top melitta filterpatrone search terms

  • melitta filter16K/yr
  • melitta kaffeefilter12K/yr
  • melitta wasserfilter8K/yr
  • melitta pro aqua filterpatrone5K/yr
  • wasserfilter melitta kaffeevollautomat3K/yr
  • kaffeefilter melitta3K/yr
  • melitta filterpatrone5K/yr
  • filter melitta kaffeevollautomat2K/yr
  • wasserfilter melitta2K/yr
  • melitta wasserfilter für kaffeevollautomaten3K/yr
All search terms

Top melitta filterpatrone products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€14K20%€28K30%€41K40%€55K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about melitta filterpatrone

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße32%

“Passt”

Qualität insgesamt18%

“Top Produkt”

Preis-Leistungs-Verhältnis14%

“Günstige Alternative”

Filterung13%

“Filter”

beworben Vs Tatsächliches Produkt10%

“Erwartungen erfüllt”

Benutzerfreundlichkeit3%

“Einfache Handhabung”

Haltbarkeit1%

“Sehr langlebig”

Effizienz1%

“funktionieren aber genauso gut”

Stärke1%

“Leistung”

Koffeingehalt1%

“Der beste Papierfilter für Kaffee --überhaupt”

What buyers complain about

Filterung32%

“Filter defekt”

Kompatibilität – insgesamt14%

“Paßt nicht”

Gesamtgröße14%

“Passt leider nicht auf Thermoskanne (Vorgänger passte) Sitzt”

Preis-Leistungs-Verhältnis6%

“1,- € zu teuer”

Qualität insgesamt4%

“Könnte besser sein”

beworben Vs Tatsächliches Produkt4%

“Kompatibilitätsbeschreibung stimmt mit dem gelieferten Produkt nicht überein”

Geruch4%

“Nicht kaufen, stinkt ungesund”

Auslaufsicher3%

“es rieselte der Inhalt beim Öffnen der Verpackung bereits heraus.”

Stärke3%

“Irgendwie schwächer”

Montage2%

“eine ganz wackelige Angelegenheit bei Einschrauben”

Top return reasons

Gesamtgröße66%
Kompatibilität – insgesamt15%
Filterung9%
Produktzustand1%
Funktionalität insgesamt1%
beworben Vs Tatsächliches Produkt1%
Farbe1%
Auslaufsicher1%
Wasserbeständigkeit1%
Defekt Material/Teile1%

Common questions

Is melitta filterpatrone profitable to sell on Amazon Germany?
The niche generates €138K/yr across 21 tracked products. 90-day search growth is -12.5%. Flapen's verdict: Skip it (45/100).
How competitive is the melitta filterpatrone niche?
9 brands and 67 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in melitta filterpatrone?
Top complaints mined from reviews: Filterung, Kompatibilität – insgesamt, Gesamtgröße. The return rate is 0.8%.
When does demand for melitta filterpatrone peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the melitta filterpatrone niche?
Listings span €1.71–€33.65; the average listing price is €16.49 (sweet spot $15–$100). The average incumbent carries 2,313 reviews — the moat a new listing must climb.