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measuring cups

Skip it

A small market ($37K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 9Conversion 55Competition 26Returns 97Price range 41Avg price 35Brand share 59Review moat 33Quality gap 38

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Price range

Okay€2.25–€23.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay€10.23

avg listing price — sweet spot $15–$100

Review moat

Okay3,188.06

avg incumbent reviews — the moat a new listing must climb

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Market size

Bad€37K

€37K/yr · 81K searches

Growth

Bad-31.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, measuring cups is a €37K/yr Amazon Germany market (81K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan. Verdict: Skip it — 37/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

measuring cups market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€41K–€51K
units × avg price
Conversion rate
4.5%
Avg BSR
#81
Page quality
0%
Prime
100%
Sponsored
72%
Out of stock
10.8%
Avg brand age
47 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

69

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

24%

  • HAUSPROFI25%
  • Renohef17%
  • Yizish13%
  • YC Kitchen8%
  • LACOR7%
  • Fire More6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.1×

Top measuring cups search terms

  • measuring cups38K/yr
  • cup messbecher set16K/yr
  • cups messbecher13K/yr
  • cup messbecher6K/yr
  • measuring cups and spoons set7K/yr
All search terms

Top measuring cups products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€4K20%€7K30%€11K40%€15K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about measuring cups

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Super Qualität”

beworben Vs Tatsächliches Produkt14%

“Erfüllt seinen Zweck”

Stärke13%

“Solider Messbecher, gut ablesbar, stabil”

Benutzerfreundlichkeit9%

“An und für sich sehr praktisch und platzsparend”

Preis-Leistungs-Verhältnis9%

“Günstig”

Gesamtgröße8%

“Passt alles”

Messung / Ablesegenauigkeit6%

“Guter Messbecher”

Haltbarkeit3%

“Langlebigkeit”

Materialqualität3%

“Material ist sehr gut”

Einfache Reinigung2%

“In der Spülmaschine super zu reinigen”

What buyers complain about

Qualität insgesamt23%

“Wirken erstmal etwas billig”

Haltbarkeit18%

“Schnell Defekt”

Messung / Ablesegenauigkeit8%

“Risse im Messbecher”

beworben Vs Tatsächliches Produkt6%

“Fehlerhafte Anzeige”

Materialqualität6%

“Absolut minderwertiges Material”

Gesamtgröße6%

“Gut, Schlüsselring etwas lose”

Benutzerfreundlichkeit5%

“Sonst Vollschrott und unpraktisch”

Kratzfestigkeit3%

“Hatte nach dem zweiten mal waschen schon Risse”

Funktionalität insgesamt3%

“Geht gar nicht”

Dicke3%

“Zu dünnes Glas”

Top return reasons

Gesamtgröße22%
Qualität insgesamt14%
Materialqualität12%
Messung / Ablesegenauigkeit9%
Defekt Material/Teile9%
Rost/Korrodieren6%
Kratzfestigkeit4%
beworben Vs Tatsächliches Produkt3%
Dünn3%
Preis-Leistungs-Verhältnis3%

Common questions

Is measuring cups profitable to sell on Amazon Germany?
The niche generates €37K/yr across 18 tracked products. 90-day search growth is -31.8%. Flapen's verdict: Skip it (37/100).
How competitive is the measuring cups niche?
17 brands and 69 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in measuring cups?
Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Messung / Ablesegenauigkeit. The return rate is 0.7%.
When does demand for measuring cups peak?
Demand peaks in Jan; the busiest month runs 2.1× the quietest.
What does it cost to enter the measuring cups niche?
Listings span €2.25–€23.83; the average listing price is €10.23 (sweet spot $15–$100). The average incumbent carries 3,188 reviews — the moat a new listing must climb.