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Matratzenschoner 100x200 Cm

Maybe

Buyers convert on 10.2% of searches. But the average product has 13,527 reviews to catch up to, so Matratzenschoner 100x200 Cm is a Maybe.

Flapen Score
50
50 / 100Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48
Market size
€194K/yr122K searches / yr
90-day growth
-6.4%search demand this quarter
Competition
56%top-5 click share · 13 brands · 17 sellers

Flapen Score

Matratzenschoner 100x200 Cm against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Matratzenschoner 100x200 Cm is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Matratzenschoner 100x200 Cm market on Amazon at a glance

Shoppers on Amazon Germany searched for Matratzenschoner 100x200 Cm 122K times last year and spent an estimated €194K. The top 5 brands take 80% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €194K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-6.4%
Conversion, latest week
10.2%
Market size, estimated
€194Ka year
Peak month
October1.4× the quietest month
Top search term
matratzenschoner 100x200 cm61K searches a year

02 · Price

A sale here is worth €15.66.

Listings sell for €15.66 on average, from €7.68 to €37.52. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €15.66 that is €12K to €16K a year per listing.

Average price
€15.66inside the $15 to $100 sweet spot
Price range
€7.68–€37.52
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
€12K–€16K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Bettwaren & Bettwäsche. It carries 13,527 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
70%
Out of stock, average day
0.0%
Average rank
#14in Bettwaren & Bettwäsche
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
13,527per listing
Listings tracked
23

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Matratzenschoner 100x200 Cm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

17

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

56%

Top 20: 97%

Open market

12%

  • Brand 127%
  • Brand 215%
  • Brand 314%
  • Brand 412%
  • Brand 511%
  • Brand 67%
  • Open — no brand owns it (7 brands, 12%)

Demand

Matratzenschoner 100x200 Cm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Matratzenschoner 100x200 Cm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • matratzenschoner 100x200 cm61K/yr
  • matratzenschoner 100x20019K/yr
  • matrazenschoner100/20013K/yr
  • matratzenauflage 100x20013K/yr
  • matratzenschoner 100 x 2008K/yr
  • matratzenschoner 100x200 cm wasserdicht5K/yr
  • molton matratzenauflage 100x2003K/yr

Reviews and returns

What reviews say buyers love and hate about Matratzenschoner 100x200 Cm

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
11%of negative reviews mention “Wasserbeständigkeit”
1.8%of orders come back
“Nicht wasserdicht”
A buyer, on “Wasserbeständigkeit”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

Keep looking

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FAQ

Common Matratzenschoner 100x200 Cm questions

Answered from the same tracked data.