Matratze 180x200

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.0M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

1.3%

Market size, estimated

€3.0Ma year

Peak month

November1.7× the quietest month

Top search term

matratze 180x200857K searches a year

Listings sell for €163.75 on average, from €74.98 to €377.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €163.75 that is €41K to €82K a year per listing.

Average price

€163.75above the $15 to $100 sweet spot

Price range

€74.98–€377.75

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

€41K–€82K

Returns

1.0%of orders · Amazon Germany median 1.1%

94% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 15.5% of listings are out of stock. The average listing ranks #93 within Schlafzimmer. It carries 2,572 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

68%

Out of stock, average day

15.5%

Average rank

#93in Schlafzimmer

Average rating

4.38 starsAmazon Germany average 4.37 stars

Average reviews

2,572per listing

Listings tracked

53

18 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

14Amazon's first-year sales bar

Average brand age

45 months