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Matratze 130x200

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 95% of clicks, so Matratze 130x200 is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48
Market size
€75K/yr38K searches / yr
90-day growth
+37.2%search demand this quarter
Competition
45%top-5 click share · 9 brands · 12 sellers

Flapen Score

Matratze 130x200 against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Matratze 130x200 is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Matratze 130x200 market on Amazon at a glance

Shoppers on Amazon Germany searched for Matratze 130x200 38K times last year and spent an estimated €75K. The top 5 brands take 95% of clicks. Demand peaks in May. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €75K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+37.2%
Conversion, latest week
1.9%
Market size, estimated
€75Ka year
Peak month
May2.3× the quietest month
Top search term
matratze 130x20024K searches a year

02 · Price

A sale here is worth €105.11.

Listings sell for €105.11 on average, from €47.08 to €242.59. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €105.11 that is €0 to €11K a year per listing.

Average price
€105.11above the $15 to $100 sweet spot
Price range
€47.08–€242.59
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€11K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 3% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #130 within Schlafzimmer. It carries 1,156 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
3%
Out of stock, average day
3.7%
Average rank
#130in Schlafzimmer
Average rating
4.35 starsAmazon Germany average 4.37 stars
Average reviews
1,156per listing
Listings tracked
29

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Matratze 130x200 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

12

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

45%

Top 20: 89%

Open market

3%

  • Brand 155%
  • Brand 218%
  • Brand 317%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (3 brands, 3%)

Demand

Matratze 130x200 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 2.3×

Search terms

Top Matratze 130x200 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • matratze 130x20024K/yr
  • matratze 130x19010K/yr
  • matratze 130x1803K/yr

Reviews and returns

What reviews say buyers love and hate about Matratze 130x200

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Komfort insgesamt”
17%of negative reviews mention “Dicke”
0.1%of orders come back
“Dünner Bezugstoff”
A buyer, on “Dicke”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Matratze 130x200 questions

Answered from the same tracked data.