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matratze 130x200

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 19Growth 61Conversion 24Competition 66Returns 99Price range 27Avg price 73Brand share 12Review moat 59Quality gap 67

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Good€105.11

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Growth

Good+37.2%

90-day search growth — must beat 0% to launch

Review moat

Good1,156.21

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€47.08–€242.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad€75K

€75K/yr · 38K searches

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, matratze 130x200 is a €75K/yr Amazon Germany market (38K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May. Verdict: Worth a look — 50/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

matratze 130x200 market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€26K–€53K
units × avg price
Conversion rate
1.9%
Avg BSR
#130
Page quality
0%
Prime
3%
Sponsored
72%
Out of stock
3.7%
Avg brand age
47 months
Avg seller age
190 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

12

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

45%

Top 20: 89%

Open market

3%

  • MSS e.K.55%
  • Producent materacy REM-SEN.PL18%
  • Doctorsleep17%
  • Best Wool3%
  • September2%
  • Vesgantti1%
  • Open — no brand owns it (3 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 64 weeks — +37.2% search growth over the last 90 days.
1K800Spike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May · busiest ÷ quietest = 2.3×

Top matratze 130x200 search terms

  • matratze 130x20024K/yr
  • matratze 130x19010K/yr
  • matratze 130x1803K/yr
All search terms

Top matratze 130x200 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€4K10%€8K15%€11K20%€15K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about matratze 130x200

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt23%

“Super bequeme Matratze”

Qualität insgesamt11%

“Top ware gute Qualität ich bin zufrieden kaufe wieder gerne”

Preis-Leistungs-Verhältnis11%

“Super Preis, habe sie für mein WOMO gebraucht, schön Hart, für mich Perfekt”

Weiches Gefühl11%

“Dazu ist die Matratze super weich”

Schaum10%

“Super Matratze”

Gesamtgröße9%

“passt gut auf das Klappsofa von Innovation”

Kissen9%

“eine gute und brauchbare Bettunterlage”

Geruch8%

“minimaler Geruch”

Stärke2%

“Am Anfang solide”

What buyers complain about

Dicke17%

“Dünner Bezugstoff”

Haltbarkeit17%

“Der Rückenbrecher”

Hartes Gefühl17%

“Zu hart”

Speicherkapazität17%

“Er lässt sich nicht einfach so zusammenrollen und platzsparend verstauen”

Gesamtgröße17%

“aber ich habe mich in der Größe geirrt”

Schaum4%

“fühlt sich die Matratze für mich eher wie ein einfaches Stück Schaumstoff an, ohne ein besonderes Gefühl von Stützkraft zu bieten.”

sackt/Ausgüsse4%

“habe aber jetzt schon das Gefühl, dass die Mitte leicht nachgibt und durchhängt.”

Top return reasons

Gesamtgröße41%
Qualität insgesamt12%
Weiches Gefühl9%
Komfort insgesamt8%
Gewicht schwer6%
Hartes Gefühl6%
Dünn5%
Höhe5%
Geruch3%
Dicke3%

Common questions

Is matratze 130x200 profitable to sell on Amazon Germany?
The niche generates €75K/yr across 29 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +37.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the matratze 130x200 niche?
9 brands and 12 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in matratze 130x200?
Top complaints mined from reviews: Dicke, Haltbarkeit, Hartes Gefühl. The return rate is 0.1%.
When does demand for matratze 130x200 peak?
Demand peaks in May; the busiest month runs 2.3× the quietest.
What does it cost to enter the matratze 130x200 niche?
Listings span €47.08–€242.59; the average listing price is €105.11 (sweet spot $15–$100). The average incumbent carries 1,156 reviews — the moat a new listing must climb.