Matratze 120x200

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.1M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

1.4%

Market size, estimated

€2.1Ma year

Peak month

February4.1× the quietest month

Top search term

matratze 120x200490K searches a year

Listings sell for €121.33 on average, from €41.42 to €495.05. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €121.33 that is €12K to €30K a year per listing.

Average price

€121.33above the $15 to $100 sweet spot

Price range

€41.42–€495.05

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

€12K–€30K

Returns

0.5%of orders · Amazon Germany median 1.1%

81% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #57 within Schlafzimmer. It carries 3,232 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

36%

Out of stock, average day

4.7%

Average rank

#57in Schlafzimmer

Average rating

4.33 starsAmazon Germany average 4.37 stars

Average reviews

3,232per listing

Listings tracked

88

31 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

20Amazon's first-year sales bar

Average brand age

47 months