Is matratze 120x190 profitable to sell on Amazon Germany?

The niche generates €52K/yr across 36 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +33.7%. Flapen's verdict: Worth a look (55/100).

How competitive is the matratze 120x190 niche?

17 brands and 20 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in matratze 120x190?

Top complaints mined from reviews: Nähen/Finish/Polieren, Hartes Gefühl, Geruch. The return rate is 1.5%.

When does demand for matratze 120x190 peak?

Demand peaks in Jul–Aug; the busiest month runs 2.0× the quietest.

What does it cost to enter the matratze 120x190 niche?

Listings span €8.95–€149.33; the average listing price is €85.20 (sweet spot $15–$100). The average incumbent carries 1,266 reviews — the moat a new listing must climb.

matratze 120x190

Worth a look

Shows low returns (1.5%), but a small market ($52K/yr) keeps it on the watch list.

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great€85.20

avg listing price — sweet spot $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€8.95–€149.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+33.7%

90-day search growth — must beat 0% to launch

Review moat

Good1,266.25

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad€52K

€52K/yr · 39K searches

Signals Low Review Barrier High Price

According to Flapen's Amazon Germany niche tracking, matratze 120x190 is a €52K/yr Amazon Germany market (39K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

matratze 120x190 market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: €43K–€64K; units × avg price
Conversion rate: 1.6%
Avg BSR: #227
Page quality: 0%
Prime: 39%
Sponsored: 72%
Out of stock: 15.8%
Avg brand age: 50 months
Avg seller age: 193 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

41%

Top 20: 81%

Open market

32%

Sleepneo23%
Producent materacy REM-SEN.PL11%
Mister Sandman10%
Coolvie9%
MSS e.K.9%
Doctorsleep6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +33.7% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 2.0×

Open Trend

Top matratze 120x190 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sleepneo Matratze 120x190 - Ergonomische Kaltschaummatratze - 7-Zonen-Matratze H2 H3 - Oeko TEX Zertifiziert - Waschbarer Bezug - 2in1 Matratzen Härtegrad - atmungsaktiv - Höhe 15 cm

Sleepneo€79.995.0★63 rev

Mister Sandman Matratze 120 x 190 cm 11 cm Höhe Mittel Fest (H3) Öko-Tex Zertifiziert Allergiker Atmungsaktive Komfortschaummatratze mit Matratzenbezug - Für alle Schlafpositionen Geeignet

Mister Sandman€58.484.1★99 rev

MSS e.K. Aqua Deluxe - 7 Zonen Wellness Kaltschaummatratze - 120 x 180 x 16 cm (Kernhöhe 14 cm) - Härtegrad H4 & H5 - Matratze Wendematratze Kaltschaum Oeko-TEX

MSS e.K.€91.504.2★4,281 rev

Coolvie Matratze 120x190 HäRtegrad 3-4 - Oeko-Tex-Zertifizierung - 20cm Hoch 7 Zonen Taschenfederkern Federkernmatratze - Ideal für Jugendliche Kleine Einzimmerwohnung Tatami-Zimmer Mit Erkerfenster

Coolvie€113.194.2★35 rev

Doctorsleeps günstige Komfort Schaum Matratze Kern 10 5 cm mit Bezug - Milano/AloeVera glatt sehr preiswert BZW. billig. Härte 2-3 Mittelfest Größe 120 x 180 cm

Doctorsleep€65.984.4★424 rev

Newest

by launch date

Autsel Klappmatratze Gästematratze 3-teilige Faltmatratze Memory-Schaum extra dick Faltbare Matratze waschbar (Grau 120 x 190 x 10 cm)

Autsel€86.0645 rev

5mo ago

Sleepneo Matratze 120x190 - Ergonomische Kaltschaummatratze - 7-Zonen-Matratze H2 H3 - Oeko TEX Zertifiziert - Waschbarer Bezug - 2in1 Matratzen Härtegrad - atmungsaktiv - Höhe 15 cm

Sleepneo€79.9963 rev

6mo ago

Sleepneo Matratze 120x190 - Ergonomische Kaltschaummatratze - 7-Zonen-Matratze H3 - Oeko TEX Zertifiziert - Waschbarer Bezug - 2in1 Matratzen Härtegrad - atmungsaktiv - Höhe 15 cm

Sleepneo€80.4921 rev

7mo ago

Sleepneo - Orthopädische 7 Zonen Matratze 120x190 - Höhe ca. 18cm - Härtegrad H3 & H4 - Kaltschaummatratze ergonomisch stützend - Oeko TEX & CertiPUR Zertifiziert

Sleepneo€100.842 rev

7mo ago

Coolvie€113.1935 rev

9mo ago

What buyers say about matratze 120x190

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt24%

“Bequem”

Schaum18%

“Supermatratze”

Qualität insgesamt14%

“Gute Qualität für den Preis”

Gesamtgröße8%

“Immer wieder gerne passt super”

Preis-Leistungs-Verhältnis6%

“Sehr gutes Angebot”

beworben Vs Tatsächliches Produkt6%

“Hält was sie verspricht”

Weiches Gefühl4%

“Angenehm weich”

Materialqualität4%

“Tolles Material und sehr gute Passgenauigkeit”

Höhe2%

“hat eine gute Höhe”

Griff2%

“Verrutscht nicht”

What buyers complain about

Nähen/Finish/Polieren25%

“Naht an einer Ecke löst sich auf nach dem 1.Waschgang”

Hartes Gefühl13%

“könnte für mich etwas härter sein”

Geruch13%

“Es stinkt nach Chemie auch nach Tage langes lüften”

Schaum6%

“Einziges Manko ist, dass die weichere Seite keinen weicheren Schaum aufgeklebt hat, sondern einfach Schlitze im normalen Schaum hat, die die Matratze nachgiebiger machen”

Höhe6%

“Leider stimmt die Höhe nicht”

Dicke3%

“Hatte Angst dass sie etwas zu dünn ist”

Top return reasons

Gesamtgröße40%

Dünn13%

Geruch10%

Hartes Gefühl7%

Komfort insgesamt5%

Höhe4%

Materialqualität4%

Qualität insgesamt3%

Funktionalität insgesamt3%

Geräuschpegel2%

Common questions

Is matratze 120x190 profitable to sell on Amazon Germany?: The niche generates €52K/yr across 36 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +33.7%. Flapen's verdict: Worth a look (55/100).
How competitive is the matratze 120x190 niche?: 17 brands and 20 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in matratze 120x190?: Top complaints mined from reviews: Nähen/Finish/Polieren, Hartes Gefühl, Geruch. The return rate is 1.5%.
When does demand for matratze 120x190 peak?: Demand peaks in Jul–Aug; the busiest month runs 2.0× the quietest.
What does it cost to enter the matratze 120x190 niche?: Listings span €8.95–€149.33; the average listing price is €85.20 (sweet spot $15–$100). The average incumbent carries 1,266 reviews — the moat a new listing must climb.