Matcha Set

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.8M a year.

Searches, last 12 months

3.6M

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

2.8%

Market size, estimated

€1.8Ma year

Peak month

June1.5× the quietest month

Top search term

matcha set3.1M searches a year

Listings sell for €17.38 on average, from €10.38 to €25.35. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At €17.38 that is €26K to €35K a year per listing.

Average price

€17.38inside the $15 to $100 sweet spot

Price range

€10.38–€25.35

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

€26K–€35K

Returns

0.4%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #57 within Kaffee, Tee & Espresso. It carries 1,945 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.1%

Average rank

#57in Kaffee, Tee & Espresso

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

1,945per listing

Listings tracked

27

13 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

8Amazon's first-year sales bar

Average brand age

18 months