Luftmatratze

Shoppers searched for this 6.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +134.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €5.1M a year.

Searches, last 12 months

6.0M

Growth, 90 days vs prior 90

+134.8%

Conversion, latest week

2.6%

Market size, estimated

€5.1Ma year

Peak month

July3.9× the quietest month

Top search term

luftmatratze2.0M searches a year

Listings sell for €32.56 on average, from €7.84 to €72.40. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At €32.56 that is €130K to €163K a year per listing.

Average price

€32.56inside the $15 to $100 sweet spot

Price range

€7.84–€72.40

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

150K–200K

Units per listing a year

4,000–5,000

Revenue per listing a year

€130K–€163K

Returns

2.9%of orders · Amazon Germany median 1.1%

69% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #13 within Bettwaren & Bettwäsche. It carries 8,414 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

93%

Out of stock, average day

2.3%

Average rank

#13in Bettwaren & Bettwäsche

Average rating

4.23 starsAmazon Germany average 4.37 stars

Average reviews

8,414per listing

Listings tracked

29

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

32 months