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luftbefeuchter philips

Skip it

Soft demand (-67.5% this quarter) — this niche doesn't clear our bar today.

Market size 44Growth 0Conversion 22Competition 36Returns 25Price range 32Avg price 77Brand share 0Review moat 25Quality gap 82

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€93.46

avg listing price — sweet spot $15–$100

Market size

Okay€236K

€236K/yr · 147K searches

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€19.07–€272.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad4,241

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-67.5%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, luftbefeuchter philips is a €236K/yr Amazon Germany market (147K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 32/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

luftbefeuchter philips market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€374K–€467K
units × avg price
Conversion rate
1.7%
Avg BSR
#14
Page quality
0%
Prime
94%
Sponsored
94%
Out of stock
14.9%
Avg brand age
37 months
Avg seller age
187 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 rising

Sellers

72

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • PHILIPS93%
  • DREO3%
  • Levoit1%
  • Beurer1%
  • 1E1%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 72 weeks — -67.5% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 10.6×

Top luftbefeuchter philips search terms

  • philips luftbefeuchter60K/yr
  • luftbefeuchter philips57K/yr
  • luftentfeuchter philips11K/yr
  • philips humidifier10K/yr
  • humidifier philips4K/yr
  • phillips luftbefeuchter4K/yr
  • philips luftbefeuchter 20001K/yr
All search terms

Top luftbefeuchter philips products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€12K10%€24K15%€35K20%€47K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about luftbefeuchter philips

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt18%

“Super Produkt”

Benutzerfreundlichkeit11%

“ganz easy mit dem Handy bedienbar, top kann ich nur empfehlen”

Preis-Leistungs-Verhältnis10%

“Preis/Leistung optimal”

beworben Vs Tatsächliches Produkt7%

“Erledigt was er verspricht”

Luftreinigung6%

“Philips Air Purifier 600 – kompakt, leise und perfekt für Allergiker 🌿 Ich bin insgesamt sehr zufrieden mit meinem Kauf”

Geräuschpegel6%

“Leiser, smarter Luftbefeuchter mit großem Tank und App-Steuerung”

Einfache Reinigung5%

“Der Filter läßt sich leicht zum reinigen entnehmen und wieder einsetzen”

Effizienz3%

“macht sein Job super”

Design insgesamt3%

“Das Design ist modern”

Montage/Installation3%

“Installation sehr einfach”

What buyers complain about

Filterung10%

“Filter stinkt”

Preis-Leistungs-Verhältnis8%

“Schade ums Geld”

Haltbarkeit8%

“Nach 6 Monaten defekt”

Funktionalität insgesamt7%

“Nicht zu empfehlen, Wirkung gleich Null”

Geruch7%

“Einziger Nachteil: Aromapad ist nutzlos”

Qualität insgesamt6%

“Müll”

Konnektivität – insgesamt5%

“Kein wifi”

Gesamtgröße5%

“Und riesengroß”

Anleitung/Benutzerhandbuch/Fehlerbehebung4%

“Etwas seltsam ist die Betriebsanleitung: statt Textform wird diese als Piktogramme dargestellt”

Einfache Reinigung4%

“viel Putzerei notwendig.”

Top return reasons

Funktionalität insgesamt24%
Gesamtgröße22%
Geruch7%
Filterung5%
Konnektivität – insgesamt4%
beworben Vs Tatsächliches Produkt3%
Produktzustand3%
Qualität insgesamt3%
Kompatibilität – insgesamt3%
Geräuschpegel3%

Common questions

Is luftbefeuchter philips profitable to sell on Amazon Germany?
The niche generates €236K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -67.5%. Flapen's verdict: Skip it (32/100).
How competitive is the luftbefeuchter philips niche?
5 brands and 72 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in luftbefeuchter philips?
Top complaints mined from reviews: Filterung, Preis-Leistungs-Verhältnis, Haltbarkeit. The return rate is 5.1% — above our launch gate.
When does demand for luftbefeuchter philips peak?
Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 10.6× the quietest.
What does it cost to enter the luftbefeuchter philips niche?
Listings span €19.07–€272.80; the average listing price is €93.46 (sweet spot $15–$100). The average incumbent carries 4,241 reviews — the moat a new listing must climb.