League of Legends
FailDemand is soft, at -23.7% this quarter, so League of Legends is a Fail.
- Flapen Score
- 45 / 100Ranks 2,587 of 4,240 Küche, Haushalt & Wohnen niches · −3 vs the category median of 4845
- Market size
- €118K/yr186K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 48%top-5 click share · 13 brands · 125 sellers
Flapen Score
League of Legends against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, League of Legends is stronger. Inside it, weaker.
Market
The League of Legends market on Amazon at a glance
Shoppers on Amazon Germany searched for League of Legends 186K times last year and spent an estimated €118K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €118K a year.
- Searches, last 12 months
- 186K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 1.8%
- Market size, estimated
- €118Ka year
- Peak month
- December7.1× the quietest month
- Top search term
- league of legends121K searches a year
02 · Price
A sale here is worth €35.38.
Listings sell for €35.38 on average, from €7.61 to €205.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €35.38 that is €4K to €9K a year per listing.
- Average price
- €35.38inside the $15 to $100 sweet spot
- Price range
- €7.61–€205.75
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €4K–€9K
- Returns
- 1.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
21% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #5,023 within Gläser & Trinkgeschirr. It carries 333 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 21%
- Prime listings
- 61%
- Out of stock, average day
- 5.8%
- Average rank
- #5,023in Gläser & Trinkgeschirr
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 333per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top League of Legends products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
125
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
11%
- Brand 164%
- Brand 26%
- Brand 36%
- Brand 46%
- Brand 54%
- Brand 63%
- Open — no brand owns it (7 brands, 11%)
Demand
League of Legends search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.1×
Search terms
Top League of Legends search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- league of legends121K/yr
- league of legends merch25K/yr
- league of legends figur12K/yr
- league of legends figuren7K/yr
- arcane funko pop9K/yr
- funko pop arcane8K/yr
- jinx funko pop5K/yr
Reviews and returns
What reviews say buyers love and hate about League of Legends
We read the reviews and the return reasons for every product selling here.
“Gebraucht gekauft, kaputter als angegeben”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common League of Legends questions
Answered from the same tracked data.









