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Laterne Kinder

Maybe

The top 5 brands take only 42% of clicks. But demand is soft, at -14.8% this quarter, so Laterne Kinder is a Maybe.

Flapen Score
54
54 / 100
Top 23% of 4,240 Küche, Haushalt & Wohnen niches · +6 vs the category median of 48
Market size
€173K/yr1.2M searches / yr
90-day growth
-14.8%search demand this quarter
Competition
40%top-5 click share · 26 brands · 70 sellers

Flapen Score

Laterne Kinder against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Laterne Kinder is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laterne Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Laterne Kinder 1.2M times last year and spent an estimated €173K. The top 5 brands take 42% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €173K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
1.5%
Market size, estimated
€173Ka year
Peak month
November428.7× the quietest month
Top search term
laterne kinder363K searches a year

02 · Price

A sale here is worth €10.16.

Listings sell for €10.16 on average, from €3.56 to €20.88. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €10.16 that is €1K to €3K a year per listing.

Average price
€10.16under the $15 to $100 sweet spot
Price range
€3.56–€20.88
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 29.5% of listings are out of stock. The average listing ranks #318 within Partyzubehör & Dekoration. It carries 176 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
94%
Out of stock, average day
29.5%
Average rank
#318in Partyzubehör & Dekoration
Average rating
4.04 starsAmazon Germany average 4.37 stars
Average reviews
176per listing
Listings tracked
31

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Laterne Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

70

Top-5 brand share

42%

Top 20: 89%

Top-5 click share

40%

Top 20: 79%

Open market

54%

  • Brand 113%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Laterne Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350K250KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 428.7×

Search terms

Top Laterne Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laterne kinder363K/yr
  • laternen bastelset451K/yr
  • kinder laterne15K/yr
  • laterne kinder mit leuchtstab26K/yr
  • lampion kinder laterne12K/yr
  • laterne basteln47K/yr
  • kinder laterne für umzug13K/yr
  • laternen kinder20K/yr
  • st martin laterne28K/yr
  • bastelset laterne23K/yr

Reviews and returns

What reviews say buyers love and hate about Laterne Kinder

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Helligkeit/Glanz/Glühen”
21%of negative reviews mention “Qualität insgesamt”
2.6%of orders come back
“Fehlerhafte produktion”
A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Laterne Kinder questions

Answered from the same tracked data.