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Lametta Gold

Fail

Demand is soft, at -61.4% this quarter, so Lametta Gold is a Fail.

Flapen Score
33
33 / 100
Ranks 3,864 of 4,240 Küche, Haushalt & Wohnen niches · −15 vs the category median of 48
Market size
€11K/yr30K searches / yr
90-day growth
-61.4%search demand this quarter
Competition
76%top-5 click share · 9 brands · 11 sellers

Flapen Score

Lametta Gold against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Lametta Gold is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lametta Gold market on Amazon at a glance

Shoppers on Amazon Germany searched for Lametta Gold 30K times last year and spent an estimated €11K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -61.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-61.4%
Conversion, latest week
6.3%
Market size, estimated
€11Ka year
Peak month
December69.9× the quietest month
Top search term
lametta gold23K searches a year

02 · Price

A sale here is worth €5.68.

Listings sell for €5.68 on average, from €3.23 to €8.12. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €5.68 that is €0 to €568 a year per listing.

Average price
€5.68under the $15 to $100 sweet spot
Price range
€3.23–€8.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€568
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #22 within Partyzubehör & Dekoration. It carries 1,700 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
23.1%
Average rank
#22in Partyzubehör & Dekoration
Average rating
4.22 starsAmazon Germany average 4.37 stars
Average reviews
1,700per listing
Listings tracked
11

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Lametta Gold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

9 rising

Sellers

11

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

10%

  • Brand 131%
  • Brand 227%
  • Brand 318%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (3 brands, 10%)

Demand

Lametta Gold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 69.9×

Reviews and returns

What reviews say buyers love and hate about Lametta Gold

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Preis-Leistungs-Verhältnis”
19%of negative reviews mention “beworben Vs Tatsächliches Produkt”
1.5%of orders come back
“Das Produkt entspricht in keinster Weise der Abbildung”
A buyer, on “beworben Vs Tatsächliches Produkt”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Lametta Gold questions

Answered from the same tracked data.