Kuscheldecke

Shoppers searched for this 5.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -33.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €868K a year.

Searches, last 12 months

5.8M

Growth, 90 days vs prior 90

-33.7%

Conversion, latest week

0.8%

Market size, estimated

€868Ka year

Peak month

December4.2× the quietest month

Top search term

kuscheldecke1.5M searches a year

Listings sell for €18.63 on average, from €4.24 to €43.70. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At €18.63 that is €28K to €37K a year per listing.

Average price

€18.63inside the $15 to $100 sweet spot

Price range

€4.24–€43.70

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

€28K–€37K

Returns

1.8%of orders · Amazon Germany median 1.1%

70% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #23 within Bettwaren & Bettwäsche. It carries 8,023 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

92%

Out of stock, average day

6.9%

Average rank

#23in Bettwaren & Bettwäsche

Average rating

4.53 starsAmazon Germany average 4.37 stars

Average reviews

8,023per listing

Listings tracked

64

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months