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kürbis

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 3Growth 89Conversion 5Competition 83Returns 99Price range 38Avg price 23Brand share 85Review moat 92Quality gap 88

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great166.41

avg incumbent reviews — the moat a new listing must climb

Growth

Great+93.8%

90-day search growth — must beat 0% to launch

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Great50%

top-5 brand share — no brand owns this niche

Competition

Great32%

top-5 click share — an open shelf

Price range

Okay€0.77–€23.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad€8.42

avg listing price — sweet spot $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad€12K

€12K/yr · 326K searches

According to Flapen's Amazon Germany niche tracking, kürbis is a €12K/yr Amazon Germany market (326K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 62/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

kürbis market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
€42K–€51K
units × avg price
Conversion rate
0.4%
Avg BSR
#1,387
Page quality
0%
Prime
85%
Sponsored
50%
Out of stock
39.1%
Avg brand age
32 months
Avg seller age
190 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

24 falling

Sellers

58

Top-5 brand share

50%

Top 20: 94%

Top-5 click share

32%

Top 20: 80%

Open market

45%

  • Pumpkin Organics20%
  • Pipihome9%
  • FTUREERA8%
  • OTMVicor6%
  • com-four6%
  • CHENBOOW5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +93.8% search growth over the last 90 days.
90K70KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 137.3×

Top kürbis search terms

  • pumpkin48K/yr
  • halloween kürbis49K/yr
  • halloween kürbis deko24K/yr
  • kürbis lampe7K/yr
  • halloween deko kürbis30K/yr
  • kürbis halloween12K/yr
  • led kürbis17K/yr
  • kürbis keramik14K/yr
  • kürbis led12K/yr
  • keramik kürbis10K/yr
All search terms

Top kürbis products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€3546%€7099%€1K12%€1K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about kürbis

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt28%

“Beste Qualität sehr gut”

Geschmack insgesamt27%

“Schmeckt super”

Gesundheitliche Vorteile – insgesamt9%

“Sehr ergiebig”

Preis-Leistungs-Verhältnis8%

“Für den Preis ganz ok”

Frische5%

“Ich verzehre sie regelmäßig roh”

Benutzerfreundlichkeit4%

“vielseitig einzusetzen”

Süße3%

“Sonst mag der Knirps vor allem süße Gläschen,”

Geschmack3%

“Geschmacklich wirklich toll nach Pumpkin Spice”

Inhaltsstoffe – insgesamt3%

“sind eine gute Zinkquelle”

Koffeingehalt2%

“wertet den täglichen Kaffe auf”

What buyers complain about

Geschmack insgesamt21%

“Schmeckt absolut gruselig”

Stärke8%

“Niedlich und zerbrechlich”

Farbe8%

“Teilweise weiß überzogen”

Abgestanden/verfault/verwöhnt8%

“Schimmel in die kernen”

Geschmack8%

“Pumkin spice Geschmack zu wenig”

Kochanleitung8%

“Zum Brotbacken nehme ich diese auf keinen Fall”

Helligkeit/Glanz/Glühen4%

“Leider hat das Licht von Anfang an geflackert”

Touch-/Tastensteuerung4%

“der Schalter hat nach ein paar mal Benutzungen nicht mehr funktioniert.”

Hartes Gefühl4%

“Harte Ware”

Süße4%

“Meiner Meinung nach viel zu süß”

Top return reasons

Qualität insgesamt22%
Lackqualität19%
beworben Vs Tatsächliches Produkt16%
Farbe13%
Helligkeit/Glanz/Glühen13%
Preis-Leistungs-Verhältnis6%
Defekt Material/Teile6%
Funktionalität insgesamt6%

Common questions

Is kürbis profitable to sell on Amazon Germany?
The niche generates €12K/yr across 34 tracked products. 1 of 16 products launched in the last 360 days are still selling. 90-day search growth is +93.8%. Flapen's verdict: Worth a look (62/100).
How competitive is the kürbis niche?
24 brands and 58 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in kürbis?
Top complaints mined from reviews: Geschmack insgesamt, Stärke, Farbe. The return rate is 0.2%.
When does demand for kürbis peak?
Demand peaks in Sep–Oct; the busiest month runs 137.3× the quietest.
What does it cost to enter the kürbis niche?
Listings span €0.77–€23.66; the average listing price is €8.42 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.