Is küchenteppich profitable to sell on Amazon Germany?

The niche generates €351K/yr across 130 tracked products. 0 of 30 products launched in the last 360 days are still selling. 90-day search growth is -32.9%. Flapen's verdict: Worth a look (59/100).

How competitive is the küchenteppich niche?

48 brands and 62 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 37% of demand.

What do buyers complain about in küchenteppich?

Top complaints mined from reviews: Qualität insgesamt, Dicke, Griff. The return rate is 1.9%.

When does demand for küchenteppich peak?

Demand peaks in Jan–Oct–Nov; the busiest month runs 2.0× the quietest.

What does it cost to enter the küchenteppich niche?

Listings span €7.98–€48.01; the average listing price is €22.23 (sweet spot $15–$100). The average incumbent carries 2,160 reviews — the moat a new listing must climb.

küchenteppich

Worth a look

Shows a fragmented shelf (top 5 take 16% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible16%

top-5 click share — an open shelf

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Avg price

Great€22.23

avg listing price — sweet spot $15–$100

Price range

Great€7.98–€48.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good€351K

€351K/yr · 4.3M searches

Review moat

Okay2,159.64

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-32.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, küchenteppich is a €351K/yr Amazon Germany market (4.3M searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Worth a look — 59/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

küchenteppich market data

Units sold / yr: 15K–20K; avg 0–100/product
Revenue / yr: €333K–€445K; units × avg price
Conversion rate: 0.4%
Avg BSR: #67
Page quality: 0%
Prime: 70%
Sponsored: 91%
Out of stock: 7.9%
Avg brand age: 40 months
Avg seller age: 181 days

Competition & brand share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Brands

48 falling

Sellers

Top-5 brand share

37%

Top 20: 86%

Top-5 click share

16%

Top 20: 44%

Open market

57%

Paco Home11%
SIMPEX7%
HUGEAR7%
Enyhom7%
WTHYGB6%
Teppich-Traum6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -32.9% search growth over the last 90 days.

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.0×

Open Trend

Top küchenteppich search terms

küchenteppich587K/yr -33.3%0.3% conv.
küchenläufer469K/yr -38.2%0.3% conv.
läufer flur467K/yr -40.5%0.2% conv.
teppich läufer325K/yr -24.7%0.2% conv.
läufer312K/yr -30.9%0.2% conv.
flur teppich279K/yr -32.9%0.2% conv.
teppich küche235K/yr -29.5%0.2% conv.
küchenteppich waschbar rutschfest153K/yr -21.9%0.4% conv.
teppich flur243K/yr -39.4%0.3% conv.
läufer teppich177K/yr -25.7%0.3% conv.

All search terms

Top küchenteppich products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Paco Home Moderner Kuscheliger Wohnzimmer Teppich Kurzflor waschbar flauschig Weich Einfarbig Felloptik zeitlos stilvoll rutschfest pflegeleicht Grösse 80x150 cm Farbe: Creme 4

Paco Home€11.834.1★19,984 rev

Paco Home Moderner Kuscheliger Wohnzimmer Teppich Kurzflor waschbar flauschig Weich Einfarbig Felloptik zeitlos stilvoll rutschfest pflegeleicht Grösse:80x150 cm Farbe:Anthrazit

Paco Home€11.674.1★19,984 rev

SIMPEX Läufer Teppich Creme 80x250 cm Waschbarer Kurzflor Teppich rutschfest & weich modernes einfarbiges Design für Schlafzimmer Küche & Flur

SIMPEX€19.874.4★1,844 rev

Capslpad Teppich Läufer Flur 80x200cm Jute Aussehen KüchenTeppich Natürlich Waschbar Teppich Schwarz rutschfest Küchenläufer Korridor läufer Flur Küche Schlafzimmer Balkon

Capslpad€35.304.6★311 rev

LEKEEPGO Küchenteppich Waschbar rutschfest 43.5x150cm Küchenläufer rutschfest Teppich Läufer Flur Küchen Läufer Waschbare Teppiche für Küchen Flur Waschküche Beige

LEKEEPGO€32.384.6★954 rev

Newest

by launch date

Küchenläufer 2 Stück Teppich Küche Waschbar Rutschfest Küchenteppich Kitchen Mat Küchen Teppich Läufer Küche-Teppich Mit Ölfest Wasserdicht Küchenmatte Für-Läufer-Flur (Braun 40x60cm+40x120cm)

FANGCCC€15.0815 rev

5mo ago

SIMPEX Teppich Läufer 80x150 cm Beige Boho Design Bouclé Schlingenflor Skandi Stil Superweich Robust Pflegeleicht Moderner Flurteppich für Eingangsbereich Schlafzimmer Küche

SIMPEX€25.47240 rev

9mo ago

SIMPEX Teppich Läufer 80x150 cm Beige Einfarbig Bouclé Schlingenflor Skandi Stil Superweich Robust Pflegeleicht Moderner Flurteppich für Eingangsbereich Schlafzimmer Küche

SIMPEX€25.36240 rev

9mo ago

Puremy Waschbarer Flur Teppich Kurzflor Läufer Vintage Blumenmuster Niedriger Flor Wohnzimmerteppich Weich Teppiche für Bettvorleger Matte/Deko/Schlafzimmer/Kinderzimmer 80x150cm Beige

Puremy€19.31329 rev

11mo ago

Mizuosre Küchenteppich Waschbar rutschfest 43.5x180CM Küchenläufer Waschbar und Saugfähig Küchen Teppich Läufer Flur Leicht Zu Reinigen Küchenmatte für Küche Waschküche Outdoor Grau

Mizuosre€28.75121 rev

1y ago

What buyers say about küchenteppich

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Super Produkt”

beworben Vs Tatsächliches Produkt12%

“Wie am Foto”

Griff11%

“hat trotzdem einen guten Grip,”

Farbe8%

“Elegante Beige-Farbe”

Einfache Reinigung7%

“Super Schmutzfangteppich”

Preis-Leistungs-Verhältnis7%

“Preis / Leistung ok”

Haftung/Klebrigkeit5%

“Hält Super”

Gesamtgröße4%

“Passt”

Benutzerfreundlichkeit3%

“Super praktischer Läufer”

Komfort insgesamt3%

“Super angenehm”

What buyers complain about

Qualität insgesamt11%

“Kein robuster Teppich eher Billige Flauschware”

Dicke11%

“dünn”

Griff10%

“Rutschig”

Haftung/Klebrigkeit8%

“Die Aufkleber verrutschen”

Farbe8%

“Farbe dunkler”

Preis-Leistungs-Verhältnis5%

“Schade um das Geld”

Haltbarkeit4%

“Hält genau 1 Woche”

beworben Vs Tatsächliches Produkt4%

“nicht wie auf den Fotos”

Gesamtgröße4%

“Kleiner als erwartet”

Geruch3%

“Stinkt”

Top return reasons

Gesamtgröße45%

Farbe17%

Qualität insgesamt9%

beworben Vs Tatsächliches Produkt5%

Dünn5%

Materialqualität4%

Griff2%

Dicke2%

Haftung/Klebrigkeit2%

Geruch1%

Common questions

Is küchenteppich profitable to sell on Amazon Germany?: The niche generates €351K/yr across 130 tracked products. 0 of 30 products launched in the last 360 days are still selling. 90-day search growth is -32.9%. Flapen's verdict: Worth a look (59/100).
How competitive is the küchenteppich niche?: 48 brands and 62 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 37% of demand.
What do buyers complain about in küchenteppich?: Top complaints mined from reviews: Qualität insgesamt, Dicke, Griff. The return rate is 1.9%.
When does demand for küchenteppich peak?: Demand peaks in Jan–Oct–Nov; the busiest month runs 2.0× the quietest.
What does it cost to enter the küchenteppich niche?: Listings span €7.98–€48.01; the average listing price is €22.23 (sweet spot $15–$100). The average incumbent carries 2,160 reviews — the moat a new listing must climb.