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Küchenspachtel

Fail

Demand is soft, at -28.3% this quarter, so Küchenspachtel is a Fail.

Flapen Score
48
48 / 100
Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median
Market size
€106K/yr197K searches / yr
90-day growth
-28.3%search demand this quarter
Competition
41%top-5 click share · 33 brands · 61 sellers

Flapen Score

Küchenspachtel against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Küchenspachtel is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Küchenspachtel market on Amazon at a glance

Shoppers on Amazon Germany searched for Küchenspachtel 197K times last year and spent an estimated €106K. The top 5 brands take 51% of clicks. Demand peaks in Jan–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €106K a year.

Searches, last 12 months
197K
Growth, 90 days vs prior 90
-28.3%
Conversion, latest week
6.9%
Market size, estimated
€106Ka year
Peak month
December2.6× the quietest month
Top search term
teigschaber edelstahl40K searches a year

02 · Price

A sale here is worth €7.78.

Listings sell for €7.78 on average, from €3.23 to €18.43. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €7.78 that is €2K to €4K a year per listing.

Average price
€7.78under the $15 to $100 sweet spot
Price range
€3.23–€18.43
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #170 within Löffel, Spachtel & Pfannenwender. It carries 2,497 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
6.0%
Average rank
#170in Löffel, Spachtel & Pfannenwender
Average rating
4.65 starsAmazon Germany average 4.37 stars
Average reviews
2,497per listing
Listings tracked
41

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Küchenspachtel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

33 rising

Sellers

61

Top-5 brand share

51%

Top 20: 90%

Top-5 click share

41%

Top 20: 81%

Open market

44%

  • Brand 118%
  • Brand 213%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Küchenspachtel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Küchenspachtel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • teigschaber edelstahl40K/yr
  • teigkarte edelstahl33K/yr
  • küchenspachtel27K/yr
  • gemüseschaufel20K/yr
  • spachtel küche16K/yr
  • bench scraper11K/yr
  • teigschneider edelstahl9K/yr
  • spachtel für die küche7K/yr
  • küchenspachtel edelstahl6K/yr
  • küchen spachtel6K/yr

Reviews and returns

What reviews say buyers love and hate about Küchenspachtel

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
0.7%of orders come back
“Ganz schlechte qualität”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Küchenspachtel questions

Answered from the same tracked data.