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Küchenregal

Maybe

Products sell for $25.50 on average, inside the sweet spot. But demand is soft, at -30.1% this quarter, so Küchenregal is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 48
Market size
€150K/yr625K searches / yr
90-day growth
-30.1%search demand this quarter
Competition
31%top-5 click share · 29 brands · 46 sellers

Flapen Score

Küchenregal against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Küchenregal is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Küchenregal market on Amazon at a glance

Shoppers on Amazon Germany searched for Küchenregal 625K times last year and spent an estimated €150K. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 625K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €150K a year.

Searches, last 12 months
625K
Growth, 90 days vs prior 90
-30.1%
Conversion, latest week
0.9%
Market size, estimated
€150Ka year
Peak month
November2.6× the quietest month
Top search term
küchenregal arbeitsplatte219K searches a year

02 · Price

A sale here is worth €25.50.

Listings sell for €25.50 on average, from €7.75 to €66.69. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €25.50 that is €0 to €3K a year per listing.

Average price
€25.50inside the $15 to $100 sweet spot
Price range
€7.75–€66.69
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #137 within Aufbewahrung & Organisation. It carries 1,637 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
95%
Out of stock, average day
5.0%
Average rank
#137in Aufbewahrung & Organisation
Average rating
4.50 starsAmazon Germany average 4.37 stars
Average reviews
1,637per listing
Listings tracked
59

04 · Newcomers

3 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top Küchenregal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

46

Top-5 brand share

63%

Top 20: 96%

Top-5 click share

31%

Top 20: 72%

Open market

33%

  • Brand 133%
  • Brand 212%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Küchenregal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Küchenregal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • küchenregal arbeitsplatte219K/yr
  • regal küche arbeitsplatte49K/yr
  • küchenregal klein37K/yr
  • küchenregal schmal32K/yr
  • kleines regal küche23K/yr
  • kleines küchenregal27K/yr
  • vasagle küchenregal25K/yr
  • mini regal küche20K/yr
  • küchen organizer regal26K/yr
  • küchenregale26K/yr

Reviews and returns

What reviews say buyers love and hate about Küchenregal

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Montage/Installation”
12%of negative reviews mention “Gesamtgröße”
1.8%of orders come back
“Kleiner als gedacht”
A buyer, on “Gesamtgröße”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Küchenregal questions

Answered from the same tracked data.