Is Küchen Zubehör profitable to sell on Amazon Germany?

Flapen scores Küchen Zubehör 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €178K a year across 75 tracked products. 1 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -26.8% in the last 90 days.

How competitive is the Küchen Zubehör niche on Amazon Germany?

39 brands and 74 sellers compete in Küchen Zubehör on Amazon Germany. The top 5 Küchen Zubehör products take 26% of clicks, and the top 5 brands take 60%.

What do buyers complain about in Küchen Zubehör?

Küchen Zubehör buyers on Amazon Germany complain most about Haltbarkeit, Qualität insgesamt, and Sprühen/Durchfluss. An estimated 1.3% of orders come back.

When does demand for Küchen Zubehör peak?

Search demand for Küchen Zubehör on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 3.6× the quietest.

What does it cost to enter the Küchen Zubehör niche?

Küchen Zubehör sells for €41.75 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €4.06 to €565.51. The average product has 5,821 reviews, the count a new listing must catch up to.

Küchen Zubehör

Maybe

Products sell for $41.75 on average, inside the sweet spot. But demand is soft, at -26.8% this quarter, so Küchen Zubehör is a Maybe.

Flapen Score: 50
50 / 100Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48
Market size: €178K/yr445K searches / yr
90-day growth: -26.8%search demand this quarter
Competition: 26%top-5 click share · 39 brands · 74 sellers

Flapen Score

Küchen Zubehör against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Küchen Zubehör is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Küchen Zubehör market on Amazon at a glance

Shoppers on Amazon Germany searched for Küchen Zubehör 445K times last year and spent an estimated €178K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 445K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €178K a year.

Searches, last 12 months: 445K
Growth, 90 days vs prior 90: -26.8%
Conversion, latest week: 1.0%
Market size, estimated: €178Ka year
Peak month: December3.6× the quietest month
Top search term: küchengadgets115K searches a year

02 · Price

A sale here is worth €41.75.

Listings sell for €41.75 on average, from €4.06 to €565.51. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €41.75 that is €0 to €4K a year per listing.

Average price: €41.75inside the $15 to $100 sweet spot
Price range: €4.06–€565.51
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: €0–€4K
Returns: 1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #94 within Halter & Einsätze. It carries 5,821 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 95%
Out of stock, average day: 5.3%
Average rank: #94in Halter & Einsätze
Average rating: 4.42 starsAmazon Germany average 4.37 stars
Average reviews: 5,821per listing
Listings tracked: 75

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 34 months

Products

Top Küchen Zubehör products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

Top-5 brand share

60%

Top 20: 89%

Top-5 click share

26%

Top 20: 62%

Open market

36%

Brand 143%
Brand 25%
Brand 34%
Brand 44%
Brand 54%
Brand 64%

Demand

Küchen Zubehör search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Küchen Zubehör search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

küchengadgets115K/yr -23.6%0.5% conv.
moritz und moritz79K/yr -37.9%1.2% conv.
home gadgets46K/yr -23.9%0.1% conv.
gadgets wohnung58K/yr -14.5%0.1% conv.
küchen gadgets must haves26K/yr -20.6%0.4% conv.
wohnungs gadgets23K/yr -27.9%0.0% conv.
küche gadgets18K/yr -26.8%0.2% conv.
küchen gadget19K/yr -24.7%0.3% conv.
küchen hacks9K/yr -20.2%0.3% conv.
kitchen gadget10K/yr -34.4%0.3% conv.

Reviews and returns

What reviews say buyers love and hate about Küchen Zubehör

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Qualität insgesamt”

15%of negative reviews mention “Haltbarkeit”

1.3%of orders come back

“Bereits nach 2Monaten defekt”

A buyer, on “Haltbarkeit”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Küchen Zubehör questions

Answered from the same tracked data.

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