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Küchen Deko

Maybe

The top 5 brands take only 26% of clicks. But buyers convert on only 0.5% of searches, so Küchen Deko is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 48
Market size
€94K/yr665K searches / yr
90-day growth
-28.5%search demand this quarter
Competition
22%top-5 click share · 88 brands · 144 sellers

Flapen Score

Küchen Deko against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Küchen Deko is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Küchen Deko market on Amazon at a glance

Shoppers on Amazon Germany searched for Küchen Deko 665K times last year and spent an estimated €94K. The top 5 brands take 26% of clicks. Demand peaks in Jan–Feb. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 665K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €94K a year.

Searches, last 12 months
665K
Growth, 90 days vs prior 90
-28.5%
Conversion, latest week
0.5%
Market size, estimated
€94Ka year
Peak month
February2.1× the quietest month
Top search term
deko küche174K searches a year

02 · Price

A sale here is worth €25.75.

Listings sell for €25.75 on average, from €4.06 to €565.51. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €25.75 that is €0 to €3K a year per listing.

Average price
€25.75inside the $15 to $100 sweet spot
Price range
€4.06–€565.51
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #125 within Aufbewahrung & Organisation. It carries 5,790 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
92%
Out of stock, average day
5.7%
Average rank
#125in Aufbewahrung & Organisation
Average rating
4.43 starsAmazon Germany average 4.37 stars
Average reviews
5,790per listing
Listings tracked
101

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
33 months

Products

Top Küchen Deko products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

88 falling

Sellers

144

Top-5 brand share

26%

Top 20: 59%

Top-5 click share

22%

Top 20: 53%

Open market

70%

  • Brand 17%
  • Brand 26%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Küchen Deko search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.1×

Search terms

Top Küchen Deko search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • deko küche174K/yr
  • haushaltshelfer142K/yr
  • küchendeko119K/yr
  • home gadgets46K/yr
  • gadgets wohnung58K/yr
  • wohnungs gadgets23K/yr
  • küchengadget23K/yr
  • wohnung gadgets13K/yr
  • home gadgets must have10K/yr
  • kuchenzubehör7K/yr

Reviews and returns

What reviews say buyers love and hate about Küchen Deko

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
11%of negative reviews mention “Haltbarkeit”
1.1%of orders come back
“Bereits nach 2Monaten defekt”
A buyer, on “Haltbarkeit”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Küchen Deko questions

Answered from the same tracked data.