Kopfkissen 80x80
MaybeShoppers spend an estimated $2.7M a year here. But demand is soft, at -10.8% this quarter, so Kopfkissen 80x80 is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 4,240 Küche, Haushalt & Wohnen niches · +12 vs the category median of 4860
- Market size
- €2.7M/yr1.7M searches / yr
- 90-day growth
- -10.8%search demand this quarter
- Competition
- 56%top-5 click share · 13 brands · 16 sellers
Flapen Score
Kopfkissen 80x80 against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kopfkissen 80x80 is stronger. Inside it, weaker.
Market
The Kopfkissen 80x80 market on Amazon at a glance
Shoppers on Amazon Germany searched for Kopfkissen 80x80 1.7M times last year and spent an estimated €2.7M. The top 5 brands take 81% of clicks. Demand peaks in Nov. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.7M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -10.8%
- Conversion, latest week
- 6.3%
- Market size, estimated
- €2.7Ma year
- Peak month
- November1.7× the quietest month
- Top search term
- kopfkissen 80x80978K searches a year
02 · Price
A sale here is worth €25.05.
Listings sell for €25.05 on average, from €7.03 to €52.70. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At €25.05 that is €100K to €125K a year per listing.
- Average price
- €25.05inside the $15 to $100 sweet spot
- Price range
- €7.03–€52.70
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- €100K–€125K
- Returns
- 0.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Bettwaren & Bettwäsche. It carries 13,376 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 48%
- Out of stock, average day
- 0.0%
- Average rank
- #24in Bettwaren & Bettwäsche
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 13,376per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Kopfkissen 80x80 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
sleepling Kopfkissen 80x80 cm Allergiker Kissen waschbar Made in EU Ökotex großes Schlafkissen 80 x 80 Bettkissen Pillow Komfort 100
- Price
- €15.89
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 10y ago

LILENO HOME Allergiker Kopfkissen 80x80 (2er Set) 95C waschbar Oeko-Tex & Made in DE Kissen 80x80 anpassbar für himmlischen Schlaf Haut schmeichelndes & geruchsfreies Pillow
- Price
- €22.69
- Rating
- 4.5/5
- Reviews
- 14,559
- Age
- 6y ago

Utopia Bedding 2er Set Kissenfüllung 80 x 80 cm Innenkissen Füllkissen Kopfkissen Sofakissen (Weiß)
- Price
- €17.71
- Rating
- 4.6/5
- Reviews
- 145,322
- Age
- 3y ago

sleepling Kopfkissen 80x80 cm 2er Set Allergiker Kissen waschbar Made in EU Ökotex großes Schlafkissen 80 x 80 Bettkissen Pillow 2 Stück Komfort 100
- Price
- €27.40
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 10y ago

LILENO HOME Allergiker Kopfkissen 80x80 (1er Set) 95C waschbar Oeko-Tex & Made in DE Kissen 80x80 anpassbar für himmlischen Schlaf Haut schmeichelndes & geruchsfreies Pillow
- Price
- €14.29
- Rating
- 4.5/5
- Reviews
- 14,559
- Age
- 6y ago
Trending
estimated 90-day click momentum
Utopia Bedding 2er Set Kissen 80x80 cm Kissenfüllung für Bett und als Dekokissen Sofakissen Zierkissen für Couch (Weiß)
- Price
- €15.76
- Rating
- 4.6/5
- Reviews
- 11,192
- Age
- 6mo ago

Orange Wave Kopfkissen 80x80 Kissen - Kissen 80x80cm Hochwertig Mikrofaser Schlafkissen Weiches Atmungsaktiv Pillow Hotelqualität Bettkissen für Rücken- Seiten- Bauchschläfer Oeko-Tex Zertifiziert
- Price
- €23.01
- Rating
- 4.9/5
- Reviews
- 123
- Age
- 6mo ago

Blumtal Kopfkissen 80x80 cm - Nackenkissen mit anpassbarer Füllung - 100% Mikrofaser & waschbar bis 95 Grad - höhenverstellbares Kissen
- Price
- €11.38
- Rating
- 4.3/5
- Reviews
- 2,407
- Age
- 1y ago

LYMA Bedding Kissenbezug 80x80 cm 2er Set Oeko-TEX Zertifiziert Atmungsaktiv Doppelt Gebürsteter Nanoplus-Stoff Kissenschoner Premium Superweicher Kissenbezüge (Weiß 80x80 cm)
- Price
- €7.03
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 1y ago

KNERST Traumkissen zum Reinkuscheln - Made in Germany Kissen 80x80 - Kopfkissen 80x80 cm für verführerisch weiche Nächte - ergonomisches Schlafkissen ideal für Jede Schlafposition - Öko-Tex Polster
- Price
- €39.03
- Rating
- 4.5/5
- Reviews
- 979
- Age
- 3y ago
Newest
by launch date
Orange Wave Kopfkissen 80x80 Kissen - Kissen 80x80cm Hochwertig Mikrofaser Schlafkissen Weiches Atmungsaktiv Pillow Hotelqualität Bettkissen für Rücken- Seiten- Bauchschläfer Oeko-Tex Zertifiziert
- Price
- €23.01
- Rating
- 4.9/5
- Reviews
- 123
- Age
- 6mo ago

Utopia Bedding 2er Set Kissen 80x80 cm Kissenfüllung für Bett und als Dekokissen Sofakissen Zierkissen für Couch (Weiß)
- Price
- €15.76
- Rating
- 4.6/5
- Reviews
- 11,192
- Age
- 6mo ago

LILENO HOME 2er Set Kissenfüllung 80 x 80 cm - 95C waschbares Innenkissen geeignet für Allergiker - Polyester Kisseninlet als Couchkissen Sofa Kissen Cocktailkissen und Kopfkissen
- Price
- €21.18
- Rating
- 4.6/5
- Reviews
- 2,147
- Age
- 1y ago

LYMA Bedding Kissenbezug 80x80 cm 2er Set Oeko-TEX Zertifiziert Atmungsaktiv Doppelt Gebürsteter Nanoplus-Stoff Kissenschoner Premium Superweicher Kissenbezüge (Weiß 80x80 cm)
- Price
- €7.03
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 1y ago

Blumtal Kopfkissen 80x80 cm - Nackenkissen mit anpassbarer Füllung - 100% Mikrofaser & waschbar bis 95 Grad - höhenverstellbares Kissen
- Price
- €11.38
- Rating
- 4.3/5
- Reviews
- 2,407
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
16
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 97%
Open market
15%
- sleepling25%
- Utopia Bedding24%
- LILENO HOME21%
- KNERST5%
- Gentle North5%
- John Cotton5%
- Open — no brand owns it (7 brands, 15%)
Demand
Kopfkissen 80x80 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Kopfkissen 80x80 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kopfkissen 80x80978K/yr
- kissen 80x80521K/yr
- kissen 80x80 2er set49K/yr
- kopfkissen 80x80 2er set33K/yr
- polster 80x8014K/yr
- pillow 80x8016K/yr
- kopfkissen 80x80 allergiker geeignet6K/yr
- bettkissen 80x8011K/yr
- 80x80 kissen11K/yr
- kopfkissen 80 x 808K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kopfkissen 80x80 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









