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Kniekissen

Maybe

Products sell for $17.96 on average, inside the sweet spot. But demand is soft, at -11.9% this quarter, so Kniekissen is a Maybe.

Flapen Score
52
52 / 100
Top 30% of 4,240 Küche, Haushalt & Wohnen niches · +4 vs the category median of 48
Market size
€564K/yr675K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
56%top-5 click share · 26 brands · 37 sellers

Flapen Score

Kniekissen against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kniekissen is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kniekissen market on Amazon at a glance

Shoppers on Amazon Germany searched for Kniekissen 675K times last year and spent an estimated €564K. The top 5 brands take 59% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 675K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €564K a year.

Searches, last 12 months
675K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
4.7%
Market size, estimated
€564Ka year
Peak month
January1.4× the quietest month
Top search term
kniekissen269K searches a year

02 · Price

A sale here is worth €17.96.

Listings sell for €17.96 on average, from €5.14 to €28.84. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At €17.96 that is €22K to €27K a year per listing.

Average price
€17.96inside the $15 to $100 sweet spot
Price range
€5.14–€28.84
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
€22K–€27K
Returns
3.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Bettwaren & Bettwäsche. It carries 2,343 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Bettwaren & Bettwäsche
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
2,343per listing
Listings tracked
30

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Kniekissen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

37

Top-5 brand share

59%

Top 20: 93%

Top-5 click share

56%

Top 20: 89%

Open market

36%

  • Brand 118%
  • Brand 213%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Kniekissen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Kniekissen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kniekissen269K/yr
  • kniekissen für seitenschläfer206K/yr
  • beinkissen27K/yr
  • seitenschläferkissen knie15K/yr
  • kniekissen zum schlafen27K/yr
  • kissen für zwischen die beine8K/yr
  • beinkissen für seitenschläfer13K/yr
  • orthopädisches kniekissen testsieger10K/yr
  • orthopädisches kniekissen11K/yr
  • cellsius-kissen knie mit schlaufe12K/yr

Reviews and returns

What reviews say buyers love and hate about Kniekissen

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Kissen”
14%of negative reviews mention “Kissen”
3.5%of orders come back
“Unpraktisches Kniekissen”
A buyer, on “Kissen”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kniekissen questions

Answered from the same tracked data.