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klappstühle

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 32Growth 16Conversion 10Competition 86Returns 96Price range 70Avg price 91Brand share 90Review moat 76Quality gap 53

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great€54.81

avg listing price — sweet spot $15–$100

Brand share

Great45%

top-5 brand share — no brand owns this niche

Competition

Great29%

top-5 click share — an open shelf

Review moat

Great476.09

avg incumbent reviews — the moat a new listing must climb

Price range

Good€10.89–€132.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€151K

€151K/yr · 353K searches

Growth

Bad-17.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, klappstühle is a €151K/yr Amazon Germany market (353K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jan–Mar–Nov–Dec. Verdict: Worth a look — 57/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

klappstühle market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
€164K–€219K
units × avg price
Conversion rate
0.8%
Avg BSR
#104
Page quality
0%
Prime
24%
Sponsored
93%
Out of stock
19.3%
Avg brand age
40 months
Avg seller age
192 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

45

Top-5 brand share

45%

Top 20: 84%

Top-5 click share

29%

Top 20: 58%

Open market

51%

  • ALBATROS11%
  • Villeston10%
  • BULAGE10%
  • mcc direct8%
  • HAEST6%
  • Bonnlo4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.9% search growth over the last 90 days.
25K15KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Mar, Nov, Dec · busiest ÷ quietest = 3.0×

Top klappstühle search terms

  • klappstühle118K/yr
  • klappsessel49K/yr
  • klappstuhl gepolstert56K/yr
  • klappstühle 4er set19K/yr
  • klappstühle 2er set13K/yr
  • klappstuhl 2er set14K/yr
  • klappstuhl küche11K/yr
  • klappstuhl kunststoff5K/yr
  • klappstuhl metall4K/yr
  • folding chairs6K/yr
All search terms

Top klappstühle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€5K6%€9K9%€14K12%€18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about klappstühle

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt24%

“Sehr bequem und sehr robust”

Qualität insgesamt17%

“Super Qualität”

Preis-Leistungs-Verhältnis15%

“Super Preis/Leistung”

Stärke11%

“Robust”

beworben Vs Tatsächliches Produkt4%

“Ware wie bestellt”

Kissen4%

“Bester Campingstuhl”

Benutzerfreundlichkeit4%

“Einfache Handhabung”

Gesamtgröße2%

“Mega groß und zum verweilen bequem, leicht zum aufstellen und wieder zusammen klappen”

Gleichgewicht/Stabilität2%

“Stabil”

Montage/Installation2%

“Sie sind top, kamen fertig montiert und ordentlich verpackt an”

What buyers complain about

Qualität insgesamt11%

“Sehr schlechte Qualität”

Gesamtgröße10%

“Kurze Sitzgelegenheit”

Komfort insgesamt9%

“unbequem”

Höhe8%

“Niedrige Sitzfläche”

Haltbarkeit4%

“Finger weg, die Stühle waren nach zwei mal Sitzen kaputt”

Montage/Installation4%

“Lassen sich allerdings etwas schwer wieder zusammen klappen”

beworben Vs Tatsächliches Produkt3%

“Unrichtige Beschreibung”

Materialqualität3%

“Leider ist das verarbeitete Material nicht sehr wertig”

Gewicht schwer3%

“Relativ schwer”

Stärke3%

“Auflage dünn und Bezug nicht robust”

Top return reasons

Komfort insgesamt25%
Gesamtgröße24%
Qualität insgesamt8%
Gewicht schwer8%
Höhe5%
Defekt Material/Teile4%
Einstellbarkeit/Drehbarkeit/lehnend3%
beworben Vs Tatsächliches Produkt2%
Kissen2%
Funktionalität insgesamt2%

Common questions

Is klappstühle profitable to sell on Amazon Germany?
The niche generates €151K/yr across 67 tracked products. 0 of 21 products launched in the last 360 days are still selling. 90-day search growth is -17.9%. Flapen's verdict: Worth a look (57/100).
How competitive is the klappstühle niche?
38 brands and 45 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in klappstühle?
Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Komfort insgesamt. The return rate is 0.8%.
When does demand for klappstühle peak?
Demand peaks in Jan–Mar–Nov–Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the klappstühle niche?
Listings span €10.89–€132.17; the average listing price is €54.81 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.