Klappmatratze
MaybeProducts sell for $54.53 on average, inside the sweet spot. But buyers convert on only 1.2% of searches, so Klappmatratze is a Maybe.
- Flapen Score
- 62 / 100Top 6% of 4,240 Küche, Haushalt & Wohnen niches · +14 vs the category median of 4862
- Market size
- €964K/yr1.5M searches / yr
- 90-day growth
- +33.1%search demand this quarter
- Competition
- 39%top-5 click share · 22 brands · 92 sellers
Flapen Score
Klappmatratze against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Klappmatratze is stronger. Inside it, weaker.
Market
The Klappmatratze market on Amazon at a glance
Shoppers on Amazon Germany searched for Klappmatratze 1.5M times last year and spent an estimated €964K. The top 5 brands take 69% of clicks. Demand peaks in Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €964K a year.
- Searches, last 12 months
- 1.5M
- Growth, 90 days vs prior 90
- +33.1%
- Conversion, latest week
- 1.2%
- Market size, estimated
- €964Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- klappmatratze565K searches a year
02 · Price
A sale here is worth €54.53.
Listings sell for €54.53 on average, from €8.86 to €108.45. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €54.53 that is €14K to €27K a year per listing.
- Average price
- €54.53inside the $15 to $100 sweet spot
- Price range
- €8.86–€108.45
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €14K–€27K
- Returns
- 2.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 34% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #64 within Schlafzimmer. It carries 3,631 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 34%
- Out of stock, average day
- 7.0%
- Average rank
- #64in Schlafzimmer
- Average rating
- 4.40 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,631per listing
- Listings tracked
- 41
04 · Newcomers
11 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Klappmatratze products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
22 falling
Sellers
92
Top-5 brand share
69%
Top 20: 98%
Top-5 click share
39%
Top 20: 76%
Open market
27%
- Brand 145%
- Brand 28%
- Brand 36%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Klappmatratze search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.7×
Search terms
Top Klappmatratze search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- klappmatratze565K/yr
- klappmatratze 90x200129K/yr
- faltmatratze122K/yr
- gästematratze100K/yr
- klappmatratze 120x20051K/yr
- faltmatratze 90x20061K/yr
- faltbare matratze62K/yr
- gästematratze klappbar59K/yr
- foldable mattress42K/yr
- klappbare matratze44K/yr
Reviews and returns
What reviews say buyers love and hate about Klappmatratze
We read the reviews and the return reasons for every product selling here.
“Die sind leider unterste Qualität”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Klappmatratze questions
Answered from the same tracked data.









