Is Kissen Personalisiert profitable to sell on Amazon Germany?

Flapen scores Kissen Personalisiert 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €72K a year across 24 tracked products. 0 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -17.6% in the last 90 days.

How competitive is the Kissen Personalisiert niche on Amazon Germany?

16 brands and 17 sellers compete in Kissen Personalisiert on Amazon Germany. The top 5 Kissen Personalisiert products take 54% of clicks, and the top 5 brands take 68%.

What do buyers complain about in Kissen Personalisiert?

Kissen Personalisiert buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and beworben Vs Tatsächliches Produkt. An estimated 0.0% of orders come back.

When does demand for Kissen Personalisiert peak?

Search demand for Kissen Personalisiert on Amazon Germany peaks in Nov–Dec, and the busiest month runs 4.7× the quietest.

What does it cost to enter the Kissen Personalisiert niche?

Kissen Personalisiert sells for €16.10 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.58 to €26.66. The average product has 763 reviews, the count a new listing must catch up to.

Kissen Personalisiert

Fail

Buyers convert on only 0.9% of searches, so Kissen Personalisiert is a Fail.

Filters No Dominant Brand

Flapen Score: 44
44 / 100Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 48
Market size: €72K/yr491K searches / yr
90-day growth: -17.6%search demand this quarter
Competition: 54%top-5 click share · 16 brands · 17 sellers

Flapen Score

Kissen Personalisiert against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kissen Personalisiert is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Kissen Personalisiert market on Amazon at a glance

Shoppers on Amazon Germany searched for Kissen Personalisiert 491K times last year and spent an estimated €72K. The top 5 brands take 68% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 491K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €72K a year.

Searches, last 12 months: 491K
Growth, 90 days vs prior 90: -17.6%
Conversion, latest week: 0.9%
Market size, estimated: €72Ka year
Peak month: December4.7× the quietest month
Top search term: kissen personalisiert80K searches a year

02 · Price

A sale here is worth €16.10.

Listings sell for €16.10 on average, from €9.58 to €26.66. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €16.10 that is €0 to €2K a year per listing.

Average price: €16.10inside the $15 to $100 sweet spot
Price range: €9.58–€26.66
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: €0–€2K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #120 within Zierkissen & -hüllen. It carries 763 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 0%
Out of stock, average day: 1.9%
Average rank: #120in Zierkissen & -hüllen
Average rating: 4.58 starsAmazon Germany average 4.37 stars
Average reviews: 763per listing
Listings tracked: 24

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 36 months

Products

Top Kissen Personalisiert products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

54%

Top 20: 96%

Open market

27%

Brand 117%
Brand 216%
Brand 315%
Brand 411%
Brand 59%
Brand 66%

Demand

Kissen Personalisiert search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Kissen Personalisiert search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

kissen personalisiert80K/yr -16.4%0.1% conv.
kissen mit foto53K/yr -20.8%0.2% conv.
personalisiertes kissen64K/yr -23.9%0.1% conv.
personalisierte kissen32K/yr -17.1%0.0% conv.
kissen bedrucken lassen mit foto28K/yr -5.7%0.0% conv.
fotokissen24K/yr -6.8%0.1% conv.
kissen personalisiert foto27K/yr -22.0%0.2% conv.
kissen bedrucken18K/yr -14.2%0.1% conv.
kissen selbst gestalten foto19K/yr -10.5%0.1% conv.
fotokissen mit eigenem foto20K/yr -7.8%0.1% conv.

Reviews and returns

What reviews say buyers love and hate about Kissen Personalisiert

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”

21%of negative reviews mention “Qualität insgesamt”

<0.1%of orders come back, a rate Amazon rounds to zero

“Leider schlechte Qualität”

A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Kissen Personalisiert questions

Answered from the same tracked data.

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