Kissen 65x65
FailThe top 5 brands take 100% of clicks, so Kissen 65x65 is a Fail.
- Flapen Score
- 33 / 100Ranks 3,864 of 4,240 Küche, Haushalt & Wohnen niches · −15 vs the category median of 4833
- Market size
- €30K/yr21K searches / yr
- 90-day growth
- -21.3%search demand this quarter
- Competition
- 79%top-5 click share · 5 brands · 7 sellers
Flapen Score
Kissen 65x65 against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kissen 65x65 is stronger. Inside it, weaker.
Market
The Kissen 65x65 market on Amazon at a glance
Shoppers on Amazon Germany searched for Kissen 65x65 21K times last year and spent an estimated €30K. All 5 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.
- Searches, last 12 months
- 21K
- Growth, 90 days vs prior 90
- -21.3%
- Conversion, latest week
- 8.3%
- Market size, estimated
- €30Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- kissen 65x6513K searches a year
02 · Price
A sale here is worth €17.09.
Listings sell for €17.09 on average, from €7.42 to €27.06. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €17.09 that is €2K to €4K a year per listing.
- Average price
- €17.09inside the $15 to $100 sweet spot
- Price range
- €7.42–€27.06
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 1.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #36 within Bettwaren & Bettwäsche. It carries 28,604 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 69%
- Out of stock, average day
- 5.1%
- Average rank
- #36in Bettwaren & Bettwäsche
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 28,604per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Kissen 65x65 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Utopia Bedding 2er Set Kissenfüllung 65 x 65 cm Innenkissen Füllkissen Kopfkissen Sofakissen (Weiß)
- Price
- €16.51
- Rating
- 4.6/5
- Reviews
- 145,322
- Age
- 5y ago

sleepling Kopfkissen 65x65 cm Allergiker Kissen waschbar Made in EU Ökotex Schlafkissen 65 x 65 Bettkissen Pillow Komfort 100
- Price
- €14.25
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 7y ago

Utopia Bedding 2er Set Kissen 65x65 cm Kissenfüllung für Bett und als Dekokissen Sofakissen Zierkissen für Couch (Weiß)
- Price
- €17.65
- Rating
- 4.6/5
- Reviews
- 11,192
- Age
- 2y ago

Flowen Kissen für Bett 65x65 cm Kopfkissen 2er Set Innenkissen Hypoallergene Anti-Milben Weiche Kissenfüllung mit Kissenbezug Mikrofaser Abnehmbarem und Waschbaren Schlafkissen für Haus/Hotel
- Price
- €19.79
- Rating
- 4.4/5
- Reviews
- 2,266
- Age
- 2y ago

sleepling Kopfkissen 65x65 cm 2er Set Allergiker Kissen waschbar Made in EU Ökotex Schlafkissen 65 x 65 Bettkissen Pillow 2 Stück Komfort 100
- Price
- €24.88
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 7y ago
Trending
estimated 90-day click momentum
Utopia Bedding Kopfkissen 65x65 cm (1er Set) Gestepptes Kissen für Bett und als Dekokissen Kissenfüllung SofaKissen Zierkissen für Couch (Weiß)
- Price
- €9.75
- Rating
- 4.5/5
- Reviews
- 1,016
- Age
- 7mo ago

Flowen Kissen für Bett 65x65 cm Kopfkissen 2er Set Innenkissen Hypoallergene Anti-Milben Weiche Kissenfüllung mit Kissenbezug Mikrofaser Abnehmbarem und Waschbaren Schlafkissen für Haus/Hotel
- Price
- €19.79
- Rating
- 4.4/5
- Reviews
- 2,266
- Age
- 2y ago

LILENO HOME Kissen 65x65 (2er Set) 95 C waschbar Oeko-Tex & Made in DE Allergiker Kopfkissen 65x65 anpassbar für himmlischen Schlaf Haut schmeichelndes & geruchsfreies Pillow
- Price
- €22.70
- Rating
- 4.5/5
- Reviews
- 14,559
- Age
- 2y ago

sleepling Kopfkissen 65x65 cm 2er Set Allergiker Kissen waschbar Made in EU Ökotex Schlafkissen 65 x 65 Bettkissen Pillow 2 Stück Komfort 100
- Price
- €24.88
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 7y ago

sleepling Kopfkissen 65x65 cm Allergiker Kissen waschbar Made in EU Ökotex Schlafkissen 65 x 65 Bettkissen Pillow Komfort 100
- Price
- €14.25
- Rating
- 4.5/5
- Reviews
- 37,058
- Age
- 7y ago
Newest
by launch date
Utopia Bedding Kopfkissen 65x65 cm (1er Set) Gestepptes Kissen für Bett und als Dekokissen Kissenfüllung SofaKissen Zierkissen für Couch (Weiß)
- Price
- €9.75
- Rating
- 4.5/5
- Reviews
- 1,016
- Age
- 7mo ago

Utopia Bedding 2er Set Kissen 65x65 cm Kissenfüllung für Bett und als Dekokissen Sofakissen Zierkissen für Couch (Weiß)
- Price
- €17.65
- Rating
- 4.6/5
- Reviews
- 11,192
- Age
- 2y ago

LILENO HOME Kissen 65x65 (2er Set) 95 C waschbar Oeko-Tex & Made in DE Allergiker Kopfkissen 65x65 anpassbar für himmlischen Schlaf Haut schmeichelndes & geruchsfreies Pillow
- Price
- €22.70
- Rating
- 4.5/5
- Reviews
- 14,559
- Age
- 2y ago

Flowen Kissen für Bett 65x65 cm Kopfkissen 2er Set Innenkissen Hypoallergene Anti-Milben Weiche Kissenfüllung mit Kissenbezug Mikrofaser Abnehmbarem und Waschbaren Schlafkissen für Haus/Hotel
- Price
- €19.79
- Rating
- 4.4/5
- Reviews
- 2,266
- Age
- 2y ago

Utopia Bedding Kopfkissen (2er Set) 65 x 65 cm Schlafkissen Gebürsteter Stoff Bezug Bettkissen Premium Qualität Weich et Atmungsaktiv Kissen (Marineblau)
- Price
- €17.86
- Rating
- 4.6/5
- Reviews
- 5,968
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
0%
- Utopia Bedding50%
- sleepling32%
- Flowen9%
- LILENO HOME7%
- FH FAM' HOME HOME COSINESS2%
Demand
Kissen 65x65 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.7×
Search terms
Top Kissen 65x65 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kissen 65x6513K/yr
- kissen 65x65 2er set5K/yr
- kopfkissen 65x653K/yr
Reviews and returns
What reviews say buyers love and hate about Kissen 65x65
We read the reviews and the return reasons for every product selling here.
“Leider nass und schimmelig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kissen 65x65 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









