Kissen 40x60
FailThe top 5 brands take 93% of clicks, so Kissen 40x60 is a Fail.
- Flapen Score
- 45 / 100Ranks 2,587 of 4,240 Küche, Haushalt & Wohnen niches · −3 vs the category median of 4845
- Market size
- €224K/yr255K searches / yr
- 90-day growth
- -8.5%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 15 sellers
Flapen Score
Kissen 40x60 against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kissen 40x60 is stronger. Inside it, weaker.
Market
The Kissen 40x60 market on Amazon at a glance
Shoppers on Amazon Germany searched for Kissen 40x60 255K times last year and spent an estimated €224K. The top 5 brands take 93% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €224K a year.
- Searches, last 12 months
- 255K
- Growth, 90 days vs prior 90
- -8.5%
- Conversion, latest week
- 6.3%
- Market size, estimated
- €224Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- kissen 40x60111K searches a year
02 · Price
A sale here is worth €13.93.
Listings sell for €13.93 on average, from €6.20 to €37.51. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €13.93 that is €10K to €14K a year per listing.
- Average price
- €13.93under the $15 to $100 sweet spot
- Price range
- €6.20–€37.51
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €10K–€14K
- Returns
- 1.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #15 within Bettwaren & Bettwäsche. It carries 17,982 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 61%
- Out of stock, average day
- 5.9%
- Average rank
- #15in Bettwaren & Bettwäsche
- Average rating
- 4.49 starsAmazon Germany average 4.37 stars
- Average reviews
- 17,982per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Kissen 40x60 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
15
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
4%
- Brand 136%
- Brand 218%
- Brand 316%
- Brand 413%
- Brand 511%
- Brand 63%
- Open — no brand owns it (2 brands, 4%)
Demand
Kissen 40x60 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6×
Search terms
Top Kissen 40x60 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kissen 40x60111K/yr
- kopfkissen 40x6046K/yr
- kissen 60x4019K/yr
- kissenfüllung 40x6018K/yr
- kissen 40x60 füllung13K/yr
- kopfkissen 60x407K/yr
- innenkissen 40x608K/yr
- kissen inlett 40x606K/yr
- füllkissen 40x606K/yr
- 40x60cm kissen3K/yr
Reviews and returns
What reviews say buyers love and hate about Kissen 40x60
We read the reviews and the return reasons for every product selling here.
“Leider waren die neuen Kissen etwa 12 cm bzw. 7 cm kleiner als bei der ersten Lieferung”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kissen 40x60 questions
Answered from the same tracked data.









