Kirby
MaybeAn estimated 0.8% of orders come back. But shoppers spend an estimated $34K a year here, so Kirby is a Maybe.
- Flapen Score
- 53 / 100Top 27% of 4,240 Küche, Haushalt & Wohnen niches · +5 vs the category median of 4853
- Market size
- €34K/yr204K searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 35%top-5 click share · 24 brands · 93 sellers
Flapen Score
Kirby against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kirby is stronger. Inside it, weaker.
Market
The Kirby market on Amazon at a glance
Shoppers on Amazon Germany searched for Kirby 204K times last year and spent an estimated €34K. The top 5 brands take 45% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €34K a year.
- Searches, last 12 months
- 204K
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 0.9%
- Market size, estimated
- €34Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- kirby137K searches a year
02 · Price
A sale here is worth €19.07.
Listings sell for €19.07 on average, from €5.86 to €86.04. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €19.07 that is €0 to €2K a year per listing.
- Average price
- €19.07inside the $15 to $100 sweet spot
- Price range
- €5.86–€86.04
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 0.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 22.6% of listings are out of stock. The average listing ranks #3,816 within Gläser & Trinkgeschirr. It carries 105 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 81%
- Out of stock, average day
- 22.6%
- Average rank
- #3,816in Gläser & Trinkgeschirr
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 105per listing
- Listings tracked
- 42
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Kirby products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
24 falling
Sellers
93
Top-5 brand share
45%
Top 20: 95%
Top-5 click share
35%
Top 20: 79%
Open market
49%
- Brand 115%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 66%
Demand
Kirby search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Kirby search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kirby137K/yr
- kirby kuscheltier24K/yr
- kirby plush10K/yr
- kirby figur9K/yr
- kirby plüsch10K/yr
- kirby merch8K/yr
- kirby figuren5K/yr
Reviews and returns
What reviews say buyers love and hate about Kirby
We read the reviews and the return reasons for every product selling here.
“Es ist nur ca. 14 cm gross”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kirby questions
Answered from the same tracked data.