Kindermatratze 120x200

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €194K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

2.9%

Market size, estimated

€194Ka year

Peak month

August1.6× the quietest month

Top search term

matratze 120x200 kinder37K searches a year

Listings sell for €85.15 on average, from €10.64 to €189.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €85.15 that is €9K to €21K a year per listing.

Average price

€85.15inside the $15 to $100 sweet spot

Price range

€10.64–€189.98

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

€9K–€21K

Returns

0.6%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 21% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #29 within Kinderzimmer. It carries 7,220 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

21%

Out of stock, average day

13.9%

Average rank

#29in Kinderzimmer

Average rating

4.36 starsAmazon Germany average 4.37 stars

Average reviews

7,220per listing

Listings tracked

14

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months