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Kindergläser

Fail

Demand is soft, at -30.5% this quarter, so Kindergläser is a Fail.

Flapen Score
40
40 / 100
Ranks 3,334 of 4,240 Küche, Haushalt & Wohnen niches · −8 vs the category median of 48
Market size
€98K/yr314K searches / yr
90-day growth
-30.5%search demand this quarter
Competition
47%top-5 click share · 14 brands · 63 sellers

Flapen Score

Kindergläser against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kindergläser is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kindergläser market on Amazon at a glance

Shoppers on Amazon Germany searched for Kindergläser 314K times last year and spent an estimated €98K. The top 5 brands take 86% of clicks. Demand peaks in Nov. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 314K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €98K a year.

Searches, last 12 months
314K
Growth, 90 days vs prior 90
-30.5%
Conversion, latest week
2.1%
Market size, estimated
€98Ka year
Peak month
November1.7× the quietest month
Top search term
kindergläser80K searches a year

02 · Price

A sale here is worth €14.80.

Listings sell for €14.80 on average, from €3.51 to €28.23. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €14.80 that is €1K to €4K a year per listing.

Average price
€14.80under the $15 to $100 sweet spot
Price range
€3.51–€28.23
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€1K–€4K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #120 within Gläser & Trinkgeschirr. It carries 805 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
75%
Out of stock, average day
4.4%
Average rank
#120in Gläser & Trinkgeschirr
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
805per listing
Listings tracked
36

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Kindergläser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

63

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

47%

Top 20: 86%

Open market

11%

  • Brand 159%
  • Brand 215%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (8 brands, 11%)

Demand

Kindergläser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Kindergläser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kindergläser80K/yr
  • kinderglas31K/yr
  • kinder gläser28K/yr
  • gläser kinder23K/yr
  • trinkglas kinder25K/yr
  • trinkgläser kinder24K/yr
  • kindergläser bruchsicher12K/yr
  • glas kinder13K/yr
  • kinder glas11K/yr
  • ritzenhoff kindergläser6K/yr

Reviews and returns

What reviews say buyers love and hate about Kindergläser

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
22%of negative reviews mention “Gesamtgröße”
1.8%of orders come back
“Sind kleine Gläser”
A buyer, on “Gesamtgröße”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kindergläser questions

Answered from the same tracked data.