Kinderbesteck
MaybeAn estimated 0.9% of orders come back. But demand is soft, at -16.9% this quarter, so Kinderbesteck is a Maybe.
- Flapen Score
- 50 / 100Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 4850
- Market size
- €550K/yr1.0M searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 46%top-5 click share · 16 brands · 78 sellers
Flapen Score
Kinderbesteck against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kinderbesteck is stronger. Inside it, weaker.
Market
The Kinderbesteck market on Amazon at a glance
Shoppers on Amazon Germany searched for Kinderbesteck 1.0M times last year and spent an estimated €550K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €550K a year.
- Searches, last 12 months
- 1.0M
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 2.8%
- Market size, estimated
- €550Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- kinderbesteck351K searches a year
02 · Price
A sale here is worth €19.08.
Listings sell for €19.08 on average, from €5.61 to €44.93. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €19.08 that is €10K to €14K a year per listing.
- Average price
- €19.08inside the $15 to $100 sweet spot
- Price range
- €5.61–€44.93
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €10K–€14K
- Returns
- 0.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #24 within Besteck. It carries 1,597 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 59%
- Out of stock, average day
- 4.1%
- Average rank
- #24in Besteck
- Average rating
- 4.73 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,597per listing
- Listings tracked
- 32
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Kinderbesteck products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
78
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
46%
Top 20: 86%
Open market
15%
- Brand 161%
- Brand 210%
- Brand 35%
- Brand 43%
- Brand 53%
- Brand 63%
- Open — no brand owns it (10 brands, 15%)
Demand
Kinderbesteck search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
Search terms
Top Kinderbesteck search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kinderbesteck351K/yr
- kinderbesteck mit namensgravur148K/yr
- wmf kinderbesteck79K/yr
- kinderbesteck ab 1 jahr76K/yr
- wmf kinderbesteck mit gravur56K/yr
- kinderbesteck wmf45K/yr
- kinder besteck43K/yr
- kinderbesteck ab 3 jahre46K/yr
- kinderbesteck ab 2 jahre32K/yr
- kinderbesteck mit gravur26K/yr
Reviews and returns
What reviews say buyers love and hate about Kinderbesteck
We read the reviews and the return reasons for every product selling here.
“keinen Cent wert.”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kinderbesteck questions
Answered from the same tracked data.









