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Kerzen Selber Machen Set

Maybe

An estimated 0.7% of orders come back. But demand is soft, at -62.9% this quarter, so Kerzen Selber Machen Set is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 4,240 Küche, Haushalt & Wohnen niches · +9 vs the category median of 48
Market size
€630K/yr1.5M searches / yr
90-day growth
-62.9%search demand this quarter
Competition
46%top-5 click share · 28 brands · 70 sellers

Flapen Score

Kerzen Selber Machen Set against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kerzen Selber Machen Set is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kerzen Selber Machen Set market on Amazon at a glance

Shoppers on Amazon Germany searched for Kerzen Selber Machen Set 1.5M times last year and spent an estimated €630K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -62.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €630K a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-62.9%
Conversion, latest week
1.5%
Market size, estimated
€630Ka year
Peak month
December10.8× the quietest month
Top search term
kerzen selber machen set916K searches a year

02 · Price

A sale here is worth €28.77.

Listings sell for €28.77 on average, from €4.57 to €62.98. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €28.77 that is €14K to €22K a year per listing.

Average price
€28.77inside the $15 to $100 sweet spot
Price range
€4.57–€62.98
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
€14K–€22K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 28.4% of listings are out of stock. The average listing ranks #168 within Kerzenherstellung. It carries 482 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
97%
Out of stock, average day
28.4%
Average rank
#168in Kerzenherstellung
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
482per listing
Listings tracked
36

04 · Newcomers

1 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Kerzen Selber Machen Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

28 falling

Sellers

70

Top-5 brand share

60%

Top 20: 93%

Top-5 click share

46%

Top 20: 85%

Open market

36%

  • Brand 121%
  • Brand 214%
  • Brand 313%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Kerzen Selber Machen Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.8×

Search terms

Top Kerzen Selber Machen Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kerzen selber machen set916K/yr
  • kerzen selber machen112K/yr
  • kerzen gießen set70K/yr
  • kerzen gießen57K/yr
  • candle making kit39K/yr
  • kerzen selber machen set kinder49K/yr
  • kerzenherstellung32K/yr
  • kerzen set selber machen23K/yr
  • diy kerzen set21K/yr
  • kerzen selber machen zubehör13K/yr

FAQ

Common Kerzen Selber Machen Set questions

Answered from the same tracked data.