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Kerzen Orange

Maybe

An estimated 1.3% of orders come back. But shoppers spend an estimated $16K a year here, so Kerzen Orange is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48
Market size
€16K/yr61K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
40%top-5 click share · 21 brands · 46 sellers

Flapen Score

Kerzen Orange against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Kerzen Orange is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kerzen Orange market on Amazon at a glance

Shoppers on Amazon Germany searched for Kerzen Orange 61K times last year and spent an estimated €16K. The top 5 brands take 50% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €16K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
2.3%
Market size, estimated
€16Ka year
Top search term
stabkerzen orange13K searches a year

02 · Price

A sale here is worth €11.38.

Listings sell for €11.38 on average, from €2.56 to €26.95. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €11.38 that is €0 to €1K a year per listing.

Average price
€11.38under the $15 to $100 sweet spot
Price range
€2.56–€26.95
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #118 within Kerzen & Kerzenhalter. It carries 458 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
54%
Out of stock, average day
8.7%
Average rank
#118in Kerzen & Kerzenhalter
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
458per listing
Listings tracked
35

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Kerzen Orange products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

46

Top-5 brand share

50%

Top 20: 99%

Top-5 click share

40%

Top 20: 87%

Open market

45%

  • Brand 113%
  • Brand 212%
  • Brand 38%
  • Brand 48%
  • Brand 58%
  • Brand 65%

Demand

Kerzen Orange search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 7.0× · 9 of 12 months tracked

Search terms

Top Kerzen Orange search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stabkerzen orange13K/yr
  • kerzen orange14K/yr
  • kerze orange10K/yr
  • stumpenkerzen orange13K/yr
  • orange kerzen6K/yr
  • kerzen orange stumpenkerzen5K/yr

Reviews and returns

What reviews say buyers love and hate about Kerzen Orange

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geruch”
57%of negative reviews mention “Geruch”
1.3%of orders come back
“Überhaupt kein Duft”
A buyer, on “Geruch”57% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kerzen Orange questions

Answered from the same tracked data.