Kerzen

Shoppers searched for this 7.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.8M a year.

Searches, last 12 months

7.2M

Growth, 90 days vs prior 90

-49.7%

Conversion, latest week

2.6%

Market size, estimated

€2.8Ma year

Peak month

November7.5× the quietest month

Top search term

kerzen1.6M searches a year

Listings sell for €15.42 on average, from €2.98 to €70.46. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 2,000 to 2,500 of them. At €15.42 that is €31K to €39K a year per listing.

Average price

€15.42inside the $15 to $100 sweet spot

Price range

€2.98–€70.46

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

250K–300K

Units per listing a year

2,000–2,500

Revenue per listing a year

€31K–€39K

Returns

0.9%of orders · Amazon Germany median 1.1%

88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #59 within Kerzen & Kerzenhalter. It carries 2,472 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

93%

Out of stock, average day

10.1%

Average rank

#59in Kerzen & Kerzenhalter

Average rating

4.41 starsAmazon Germany average 4.37 stars

Average reviews

2,472per listing

Listings tracked

98

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months