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55

kerze im glas

Worth a look

Shows low returns (0.6%), but soft demand (-51.4% this quarter) keeps it on the watch list.

Market size 28Growth 0Conversion 28Competition 90Returns 97Price range 69Avg price 71Brand share 96Review moat 52Quality gap 53

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Competition

Great25%

top-5 click share — an open shelf

Avg price

Good€14.54

avg listing price — sweet spot $15–$100

Price range

Good€3.12–€40.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,417.27

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€118K

€118K/yr · 357K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-51.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, kerze im glas is a €118K/yr Amazon Germany market (357K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

kerze im glas market data

Units sold / yr
13K–15K
avg 0–100/product
Revenue / yr
€182K–€218K
units × avg price
Conversion rate
2.3%
Avg BSR
#97
Page quality
0%
Prime
97%
Sponsored
84%
Out of stock
35.2%
Avg brand age
33 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

52 falling

Sellers

102

Top-5 brand share

33%

Top 20: 73%

Top-5 click share

25%

Top 20: 56%

Open market

63%

  • KIYTARBOO10%
  • YINUO LIGHT8%
  • Jean & Len5%
  • Bszatan5%
  • Yankee Candle5%
  • M&SENSE4%

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — -51.4% search growth over the last 90 days.
25K15KSpike '25Prime Day '25Black Friday '25Holiday '25MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.5×

Top kerze im glas search terms

  • duftkerzen geschenkset73K/yr
  • duftkerzen set94K/yr
  • duftkerze groß33K/yr
  • kerzen im glas günstig19K/yr
  • duftkerzen im glas groß17K/yr
  • kerze im glas groß11K/yr
  • kerze glas10K/yr
  • kerze im glas mit deckel9K/yr
  • duftkerze set13K/yr
  • duftkerze klein12K/yr
All search terms

Top kerze im glas products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€2K4%€5K6%€7K8%€9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about kerze im glas

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch54%

“Mega Duft”

Geschenk Zweck21%

“Nice gifts”

Qualität insgesamt7%

“Best Produkts”

Design insgesamt3%

“Design:”

beworben Vs Tatsächliches Produkt2%

“Die Fotos sprechen für sich”

Helligkeit/Glanz/Glühen2%

“Schöne Kerze”

Preis-Leistungs-Verhältnis1%

“Super Preis Leistung”

Gesamtgröße1%

“Passt”

Farbe1%

“Sehr hübsch”

Haltbarkeit1%

“wirkt qualitativ hochwertig”

What buyers complain about

Geruch40%

“Schlechter Duft”

Gesamtgröße11%

“fallen klein aus”

Qualität insgesamt7%

“Unterste qualitätsklasse”

Preis-Leistungs-Verhältnis7%

“Dafür finde ich es zu teuer”

Geschenk Zweck4%

“verklebt, was für ein Geschenk schade ist.”

Haltbarkeit2%

“Könnte länger halten”

Heizung2%

“Vorsicht heiss”

Geräuschpegel1%

“viel zu laut”

Entflammbar1%

“Verbrennung sehr schlecht,brennt nur in der Mitte,bildet Rand”

Benutzerfreundlichkeit1%

“So kann man sie nicht benutzen”

Top return reasons

Geruch50%
Gesamtgröße16%
Defekt Material/Teile10%
Geschenk Zweck7%
Preis-Leistungs-Verhältnis3%
Qualität insgesamt2%
beworben Vs Tatsächliches Produkt2%
Farbe1%
Auslaufsicher1%
Benutzerfreundlichkeit1%

Common questions

Is kerze im glas profitable to sell on Amazon Germany?
The niche generates €118K/yr across 79 tracked products. 2 of 16 products launched in the last 360 days are still selling. 90-day search growth is -51.4%. Flapen's verdict: Worth a look (55/100).
How competitive is the kerze im glas niche?
52 brands and 102 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 33% of demand.
What do buyers complain about in kerze im glas?
Top complaints mined from reviews: Geruch, Gesamtgröße, Qualität insgesamt. The return rate is 0.6%.
When does demand for kerze im glas peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 6.5× the quietest.
What does it cost to enter the kerze im glas niche?
Listings span €3.12–€40.87; the average listing price is €14.54 (sweet spot $15–$100). The average incumbent carries 1,417 reviews — the moat a new listing must climb.