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Infrarotheizung Spiegel

Fail

Demand is soft, at -44.6% this quarter, so Infrarotheizung Spiegel is a Fail.

Flapen Score
46
46 / 100
Ranks 2,414 of 4,240 Küche, Haushalt & Wohnen niches · −2 vs the category median of 48
Market size
€71K/yr79K searches / yr
90-day growth
-44.6%search demand this quarter
Competition
38%top-5 click share · 17 brands · 24 sellers

Flapen Score

Infrarotheizung Spiegel against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Infrarotheizung Spiegel is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Infrarotheizung Spiegel market on Amazon at a glance

Shoppers on Amazon Germany searched for Infrarotheizung Spiegel 79K times last year and spent an estimated €71K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €71K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-44.6%
Conversion, latest week
0.6%
Market size, estimated
€71Ka year
Peak month
November5.0× the quietest month
Top search term
infrarotheizung spiegel31K searches a year

02 · Price

A sale here is worth €146.78.

Listings sell for €146.78 on average, from €17.46 to €267.69. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €146.78 that is €0 to €15K a year per listing.

Average price
€146.78above the $15 to $100 sweet spot
Price range
€17.46–€267.69
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€15K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #390 within Badausstattung. It carries 315 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
24%
Out of stock, average day
16.2%
Average rank
#390in Badausstattung
Average rating
4.17 starsAmazon Germany average 4.37 stars
Average reviews
315per listing
Listings tracked
38

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Infrarotheizung Spiegel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

17 rising

Sellers

24

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

38%

Top 20: 84%

Open market

15%

  • Brand 127%
  • Brand 223%
  • Brand 321%
  • Brand 47%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (11 brands, 15%)

Demand

Infrarotheizung Spiegel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.0×

Search terms

Top Infrarotheizung Spiegel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • infrarotheizung spiegel31K/yr
  • infrarot spiegelheizung14K/yr
  • spiegelheizung8K/yr
  • infrarot spiegel8K/yr
  • infrarotheizung spiegel bad mit licht6K/yr
  • spiegel infrarotheizung6K/yr
  • spiegelheizung infrarotheizung bad4K/yr
  • infrarotheizung spiegel bad4K/yr

Reviews and returns

What reviews say buyers love and hate about Infrarotheizung Spiegel

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Preis-Leistungs-Verhältnis”
1.2%of orders come back
“War klar für den Preis”
A buyer, on “Preis-Leistungs-Verhältnis”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Infrarotheizung Spiegel questions

Answered from the same tracked data.