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Holzwürfel

Fail

Shoppers spend an estimated $30K a year here, so Holzwürfel is a Fail.

Flapen Score
47
47 / 100
Ranks 2,225 of 4,240 Küche, Haushalt & Wohnen niches · −1 vs the category median of 48
Market size
€30K/yr104K searches / yr
90-day growth
-20.8%search demand this quarter
Competition
41%top-5 click share · 31 brands · 39 sellers

Flapen Score

Holzwürfel against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Holzwürfel is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Holzwürfel market on Amazon at a glance

Shoppers on Amazon Germany searched for Holzwürfel 104K times last year and spent an estimated €30K. The top 5 brands take 55% of clicks. Demand peaks in Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-20.8%
Conversion, latest week
3.4%
Market size, estimated
€30Ka year
Peak month
November1.8× the quietest month
Top search term
holzwürfel54K searches a year

02 · Price

A sale here is worth €8.64.

Listings sell for €8.64 on average, from €4.24 to €20.18. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €8.64 that is €864 to €2K a year per listing.

Average price
€8.64under the $15 to $100 sweet spot
Price range
€4.24–€20.18
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€864–€2K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #370 within Holzwerken. It carries 81 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
12.4%
Average rank
#370in Holzwerken
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
81per listing
Listings tracked
37

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Holzwürfel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

39

Top-5 brand share

55%

Top 20: 89%

Top-5 click share

41%

Top 20: 81%

Open market

42%

  • Brand 119%
  • Brand 218%
  • Brand 39%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Holzwürfel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Holzwürfel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • holzwürfel54K/yr
  • holzwürfel 10x10x10cm11K/yr
  • würfel holz9K/yr
  • holzwürfel 20x20x20mm7K/yr
  • holzwürfel blanko10K/yr
  • holzwürfel zum basteln5K/yr
  • holz würfel5K/yr
  • kleine holzwürfel3K/yr

Reviews and returns

What reviews say buyers love and hate about Holzwürfel

We read the reviews and the return reasons for every product selling here.

46%of positive reviews mention “Qualität insgesamt”
40%of negative reviews mention “Qualität insgesamt”
1.0%of orders come back
“sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Holzwürfel questions

Answered from the same tracked data.