Holzstuhl
MaybeAn estimated 0.3% of orders come back. But buyers convert on only 0.1% of searches, so Holzstuhl is a Maybe.
- Flapen Score
- 51 / 100Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 4851
- Market size
- €17K/yr300K searches / yr
- 90-day growth
- -29.1%search demand this quarter
- Competition
- 27%top-5 click share · 45 brands · 61 sellers
Flapen Score
Holzstuhl against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Holzstuhl is stronger. Inside it, weaker.
Market
The Holzstuhl market on Amazon at a glance
Shoppers on Amazon Germany searched for Holzstuhl 300K times last year and spent an estimated €17K. The top 5 brands take 39% of clicks. Demand peaks in Jan–Nov. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -29.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €17K a year.
- Searches, last 12 months
- 300K
- Growth, 90 days vs prior 90
- -29.1%
- Conversion, latest week
- 0.1%
- Market size, estimated
- €17Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- holzstuhl50K searches a year
02 · Price
A sale here is worth €116.47.
Listings sell for €116.47 on average, from €21.96 to €375.95. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €116.47 that is €0 to €12K a year per listing.
- Average price
- €116.47above the $15 to $100 sweet spot
- Price range
- €21.96–€375.95
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€12K
- Returns
- 0.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 9% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #468 within Esszimmer. It carries 670 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 9%
- Out of stock, average day
- 18.9%
- Average rank
- #468in Esszimmer
- Average rating
- 4.26 starsAmazon Germany average 4.37 stars
- Average reviews
- 670per listing
- Listings tracked
- 85
04 · Newcomers
4 of last year's 32 launches cleared the first-year sales bar.
32 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 32
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Holzstuhl products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
45 falling
Sellers
61
Top-5 brand share
39%
Top 20: 80%
Top-5 click share
27%
Top 20: 56%
Open market
57%
- Brand 112%
- Brand 29%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Holzstuhl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov · busiest ÷ quietest = 1.8×
Search terms
Top Holzstuhl search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- holzstuhl50K/yr
- stuhl holz25K/yr
- küchenstühle holz26K/yr
- holzstühle21K/yr
- esszimmerstühle holz26K/yr
- holzstuhl esszimmer18K/yr
- küchenstuhl holz16K/yr
- holzstühle esszimmer17K/yr
- esszimmerstuhl holz14K/yr
- stühle holz12K/yr
Reviews and returns
What reviews say buyers love and hate about Holzstuhl
We read the reviews and the return reasons for every product selling here.
“Die Stühle wurden in Einzelteile geschickt die man zusammenbauen muss - für mich ungeeignet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Holzstuhl questions
Answered from the same tracked data.