Holzbesteck
MaybeAn estimated 0.7% of orders come back. But prices span $3.59–$16.36, mostly outside the sweet spot, so Holzbesteck is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 4,240 Küche, Haushalt & Wohnen niches · +10 vs the category median of 4858
- Market size
- €61K/yr73K searches / yr
- 90-day growth
- +54.8%search demand this quarter
- Competition
- 47%top-5 click share · 19 brands · 26 sellers
Flapen Score
Holzbesteck against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Holzbesteck is stronger. Inside it, weaker.
Market
The Holzbesteck market on Amazon at a glance
Shoppers on Amazon Germany searched for Holzbesteck 73K times last year and spent an estimated €61K. The top 5 brands take 66% of clicks. Demand peaks in Jun–Jul. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 9.5% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +54.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €61K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- +54.8%
- Conversion, latest week
- 9.5%
- Market size, estimated
- €61Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- holzbesteck28K searches a year
02 · Price
A sale here is worth €8.85.
Listings sell for €8.85 on average, from €3.59 to €16.36. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €8.85 that is €885 to €2K a year per listing.
- Average price
- €8.85under the $15 to $100 sweet spot
- Price range
- €3.59–€16.36
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €885–€2K
- Returns
- 0.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #73 within Besteck. It carries 512 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 1.4%
- Average rank
- #73in Besteck
- Average rating
- 4.44 starsAmazon Germany average 4.37 stars
- Average reviews
- 512per listing
- Listings tracked
- 24
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Holzbesteck products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
26
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
47%
Top 20: 96%
Open market
28%
- Brand 116%
- Brand 215%
- Brand 314%
- Brand 411%
- Brand 510%
- Brand 67%
Demand
Holzbesteck search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 1.7×
Search terms
Top Holzbesteck search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- holzbesteck28K/yr
- holzbesteck einweg13K/yr
- holz besteck12K/yr
- bambus besteck7K/yr
- besteck holz6K/yr
- holzbesteck mehrweg3K/yr
- einwegbesteck holz3K/yr
Reviews and returns
What reviews say buyers love and hate about Holzbesteck
We read the reviews and the return reasons for every product selling here.
“Besteck zu kleine Messer ähneln einem Spielzeug”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Holzbesteck questions
Answered from the same tracked data.