Is Herzluftballons profitable to sell on Amazon Germany?

Flapen scores Herzluftballons 57 out of 100 on Amazon Germany, a Maybe. Shoppers spend €76K a year across 52 tracked products. 2 of the 19 products launched in the last year cleared the first-year sales bar. Search demand grew -2.4% in the last 90 days.

How competitive is the Herzluftballons niche on Amazon Germany?

28 brands and 39 sellers compete in Herzluftballons on Amazon Germany. The top 5 Herzluftballons products take 39% of clicks, and the top 5 brands take 50%.

What do buyers complain about in Herzluftballons?

Herzluftballons buyers on Amazon Germany complain most about Qualität insgesamt, Inflation/Deflation, and Haltbarkeit. An estimated 0.8% of orders come back.

When does demand for Herzluftballons peak?

Search demand for Herzluftballons on Amazon Germany peaks in Feb, and the busiest month runs 4.2× the quietest.

What does it cost to enter the Herzluftballons niche?

Herzluftballons sells for €6.80 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.35 to €11.41. The average product has 309 reviews, the count a new listing must catch up to.

Herzluftballons

Maybe

An estimated 0.8% of orders come back. But prices span $3.35–$11.41, mostly outside the sweet spot, so Herzluftballons is a Maybe.

Filters No Dominant Brand Quality Gap

Flapen Score: 57
57 / 100Top 14% of 4,240 Küche, Haushalt & Wohnen niches · +9 vs the category median of 48
Market size: €76K/yr215K searches / yr
90-day growth: -2.4%search demand this quarter
Competition: 39%top-5 click share · 28 brands · 39 sellers

Flapen Score

Herzluftballons against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Herzluftballons is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The Herzluftballons market on Amazon at a glance

Shoppers on Amazon Germany searched for Herzluftballons 215K times last year and spent an estimated €76K. The top 5 brands take 50% of clicks. Demand peaks in Feb. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €76K a year.

Searches, last 12 months: 215K
Growth, 90 days vs prior 90: -2.4%
Conversion, latest week: 5.2%
Market size, estimated: €76Ka year
Peak month: February4.2× the quietest month
Top search term: herzluftballons42K searches a year

02 · Price

A sale here is worth €6.80.

Listings sell for €6.80 on average, from €3.35 to €11.41. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €6.80 that is €2K to €3K a year per listing.

Average price: €6.80under the $15 to $100 sweet spot
Price range: €3.35–€11.41
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 250–500
Revenue per listing a year: €2K–€3K
Returns: 0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #441 within Partyzubehör & Dekoration. It carries 309 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 96%
Out of stock, average day: 11.8%
Average rank: #441in Partyzubehör & Dekoration
Average rating: 3.97 starsAmazon Germany average 4.37 stars
Average reviews: 309per listing
Listings tracked: 52

04 · Newcomers

2 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 19
Successful launches: 2Amazon's first-year sales bar
Average brand age: 34 months

Products

Top Herzluftballons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

Top-5 brand share

50%

Top 20: 95%

Top-5 click share

39%

Top 20: 76%

Open market

43%

Brand 118%
Brand 29%
Brand 38%
Brand 48%
Brand 57%
Brand 67%

Demand

Herzluftballons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb · busiest ÷ quietest = 4.2×

Search terms

Top Herzluftballons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

herzluftballons42K/yr +43.1%5.4% conv.
herz luftballon27K/yr -32.6%5.0% conv.
herzluftballons hochzeit14K/yr +639.3%3.9% conv.
herzluftballons helium13K/yr -2.4%3.9% conv.
luftballon herz12K/yr +5.7%3.5% conv.
luftballons herz11K/yr -2.5%4.2% conv.
folienballon herz11K/yr -3.5%3.4% conv.
herzballons13K/yr -31.8%5.0% conv.
herz ballons14K/yr -49.0%4.2% conv.
herz luftballon helium7K/yr -25.2%4.8% conv.

Reviews and returns

What reviews say buyers love and hate about Herzluftballons

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”

25%of negative reviews mention “Qualität insgesamt”

0.8%of orders come back

“Sehr schlechte Qualität”

A buyer, on “Qualität insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Herzluftballons questions

Answered from the same tracked data.

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