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Herdabdeckplatte

Fail

Demand is soft, at -35.4% this quarter, so Herdabdeckplatte is a Fail.

Flapen Score
47
47 / 100
Ranks 2,225 of 4,240 Küche, Haushalt & Wohnen niches · −1 vs the category median of 48
Market size
€459K/yr1.6M searches / yr
90-day growth
-35.4%search demand this quarter
Competition
37%top-5 click share · 21 brands · 96 sellers

Flapen Score

Herdabdeckplatte against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Herdabdeckplatte is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Herdabdeckplatte market on Amazon at a glance

Shoppers on Amazon Germany searched for Herdabdeckplatte 1.6M times last year and spent an estimated €459K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -35.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €459K a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-35.4%
Conversion, latest week
1.5%
Market size, estimated
€459Ka year
Peak month
January2.2× the quietest month
Top search term
herdabdeckung ceranfeld322K searches a year

02 · Price

A sale here is worth €19.88.

Listings sell for €19.88 on average, from €9.26 to €41.34. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At €19.88 that is €5K to €10K a year per listing.

Average price
€19.88inside the $15 to $100 sweet spot
Price range
€9.26–€41.34
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #149 within Schneidbretter & -matten. It carries 3,557 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
52%
Out of stock, average day
6.0%
Average rank
#149in Schneidbretter & -matten
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
3,557per listing
Listings tracked
50

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Herdabdeckplatte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

21 rising

Sellers

96

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

37%

Top 20: 79%

Open market

14%

  • Brand 132%
  • Brand 231%
  • Brand 39%
  • Brand 48%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (15 brands, 14%)

Demand

Herdabdeckplatte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Herdabdeckplatte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • herdabdeckung ceranfeld322K/yr
  • ceranfeld abdeckplatte147K/yr
  • herdabdeckplatte360K/yr
  • herdabdeckung96K/yr
  • herdabdeckung induktionsfeld64K/yr
  • herdabdeckung ceranfeld glas30K/yr
  • herdabdeckplatten54K/yr
  • ceranfeldabdeckung54K/yr
  • herdplatten abdeckungen43K/yr
  • abdeckplatten für ceranfeld45K/yr

Reviews and returns

What reviews say buyers love and hate about Herdabdeckplatte

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
11%of negative reviews mention “Qualität insgesamt”
2.4%of orders come back
“Qualität ist null”
A buyer, on “Qualität insgesamt”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Herdabdeckplatte questions

Answered from the same tracked data.