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Heißluftfritteuse 4l

Fail

The top 5 brands take 94% of clicks, so Heißluftfritteuse 4l is a Fail.

Flapen Score
40
40 / 100
Ranks 3,334 of 4,240 Küche, Haushalt & Wohnen niches · −8 vs the category median of 48
Market size
€154K/yr121K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
59%top-5 click share · 8 brands · 80 sellers

Flapen Score

Heißluftfritteuse 4l against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Heißluftfritteuse 4l is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heißluftfritteuse 4l market on Amazon at a glance

Shoppers on Amazon Germany searched for Heißluftfritteuse 4l 121K times last year and spent an estimated €154K. The top 5 brands take 94% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €154K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
2.3%
Market size, estimated
€154Ka year
Top search term
philips airfryer 200013K searches a year

02 · Price

A sale here is worth €55.63.

Listings sell for €55.63 on average, from €29.87 to €85.94. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €55.63 that is €0 to €6K a year per listing.

Average price
€55.63inside the $15 to $100 sweet spot
Price range
€29.87–€85.94
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€6K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #55 within Elektrische Küchengeräte. It carries 1,524 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
80%
Out of stock, average day
13.8%
Average rank
#55in Elektrische Küchengeräte
Average rating
4.51 starsAmazon Germany average 4.37 stars
Average reviews
1,524per listing
Listings tracked
20

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Heißluftfritteuse 4l products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

80

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

4%

  • Brand 142%
  • Brand 236%
  • Brand 310%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Heißluftfritteuse 4l search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jun, Dec · busiest ÷ quietest = 4.3× · 8 of 12 months tracked

Search terms

Top Heißluftfritteuse 4l search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips airfryer 200013K/yr
  • medion heißluftfritteuse29K/yr
  • heißluftfritteuse 4l17K/yr
  • airfryer 4l13K/yr
  • medion airfryer7K/yr
  • heißluftfritteuse 4 liter8K/yr
  • heißluftfritteuse medion9K/yr
  • airfryer medion6K/yr
  • airfryer 4-5 l5K/yr
  • philips airfryer 2000 series6K/yr

Reviews and returns

What reviews say buyers love and hate about Heißluftfritteuse 4l

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Bratqualität”
10%of negative reviews mention “Haltbarkeit”
2.7%of orders come back
“Nach 2 Jahren defekt”
A buyer, on “Haltbarkeit”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Heißluftfritteuse 4l questions

Answered from the same tracked data.