happy birthday ballon
Skip itPrices mostly outside the sweet spot ($2.91–$10.91) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great40%top-5 click share — an open shelf
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good1,085.51avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-6.3%90-day search growth — must beat 0% to launch
Avg price
Bad€6.01avg listing price — sweet spot $15–$100
Market size
Bad€35K€35K/yr · 158K searches
Price range
Bad€2.91–€10.91cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, happy birthday ballon is a €35K/yr Amazon Germany market (158K searches/yr). The top 5 brands hold 63% of demand. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
happy birthday ballon market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- €36K–€48K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #406
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 9.8%
- Avg brand age
- 23 months
- Avg seller age
- 199 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
23 falling
Sellers
47
Top-5 brand share
63%
Top 20: 98%
Top-5 click share
40%
Top 20: 80%
Open market
37%
- balloa23%
- TONIFUL12%
- Ponmoo9%
- PartyDeco6%
- Bastelbär6%
- PIGETALE6%
Demand
Weekly Amazon search volume, last 15 weeks — -6.3% search growth over the last 90 days.Top happy birthday ballon search terms
- happy birthday ballon72K/yr
- happy birthday luftballon21K/yr
- happy birthday balloons10K/yr
- luftballon happy birthday10K/yr
- folienballon happy birthday10K/yr
- ballon happy birthday8K/yr
- luftballons happy birthday8K/yr
- happy birthday folienballon7K/yr
- happy birthday helium ballon4K/yr
- happy birthday ballons4K/yr
Top happy birthday ballon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TONIFUL Silber Happy Birthday Ballon Girlande 16 Zoll Silver Folie Happy Birthday Folienballon Luftballon Geburtstagsballon Banner Helium Ballon für Geburtstag Party Geburtstagsbanner
TONIFUL€3.764.2★9,356 rev
balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm
balloa€9.154.2★180 rev
Ponmoo Folie Luftballons Happy Birthday Banner Kit - Silber Party Dekorationen Ballons Geburtstagsparty Folienballons Gute zum Geburtstag
Ponmoo€5.874.3★1,324 rev
BIO Luftballons Geburtstag 15 Stück Bunt MADE IN EU Premium Bio Ballons 100% Naturlatex Ø34 cm Klimaneutral Happy Birthday Luftballon Ballons Geburtstag Happy Birthday Ballon
Bastelbär€7.204.5★3,410 rev
Beige Happy Birthday Ballons Banner Happy Birthday Luftballon Girlande 16 Zoll Silver Folie Happy Birthday Folienballon Luftballon Helium Ballon Geburtstagsballon Banner für Geburtstag Party
UDRKFOPK€5.024.0★744 rev
Newest
by launch date
OSDUE Luftballons Happy Birthday Geburtstag 30 Stück Geburtstags Alles Gute zum Geburtstag Ballons Bunte Luftballons Schöner Geburtstagsdeko Birthday Ballon Party Deko für Frauen Mann
OSDUE€4.8126 rev
balloa Folienballon XXL Happy Birthday To You Helium Ballon Konfetti Design Luftballon Geburtstag Deko Erwachsene Geschenkidee Partydeko Glitzer Geburtstag Geburtstagsballon Gold Silber 81cm
balloa€8.9819 rev
balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm
balloa€9.15180 rev
balloa Folienballon XXL Hund Dackel Happy Birthday Helium Ballon Tier Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Hundemotiv für Jungen Mädchen Geschenk zum Kindergeburtstag 94cm
balloa€9.09180 rev
balloa Folienballon XXL Cupcake Happy Birthday Helium Ballon bunte Deko Luftballon Geburtstag mit Spruch Geschenk zum Geburtstag für Kinder und Erwachsene Partydeko Cupcake Ballon 71cm
balloa€8.9843 rev
Trending
90-day click momentum
Vthoviwa Ballon Happy Birthday Dekoration Roségold Luftballon Happy Birthday Banner Geburtstag Party Deko 40 6 cm
Vthoviwa€5.064.2★
balloa Folienballon XXL Hund Dackel Happy Birthday Helium Ballon Tier Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Hundemotiv für Jungen Mädchen Geschenk zum Kindergeburtstag 94cm
balloa€9.094.2★
balloa Folienballon XXL Flamingo Happy Birthday Helium Ballon Luftballon Geburtstag Kinderparty Deko Geburtstagsballon Flamingo für Mädchen Partydeko Pink Geschenk zum Kindergeburtstag 105cm
balloa€9.154.2★
OSDUE Luftballons Happy Birthday Geburtstag 30 Stück Geburtstags Alles Gute zum Geburtstag Ballons Bunte Luftballons Schöner Geburtstagsdeko Birthday Ballon Party Deko für Frauen Mann
OSDUE€4.813.3★
Folienballon Happy Birthday 35cm rund Blumen Schriftzug Helium Luftballon Kindergeburtstag Garten
PartyDeco€2.914.4★
What buyers say about happy birthday ballon
What buyers praise and complain about, mined from review topics.What buyers love
“Super Qualität”
“Farben waren gut, ausser schwarz und weiß”
“Perfekt 👌🏻 wie bestellt”
“Geburtstagsballons”
“Schönes Design”
“Toller riesiger Ballon”
“Hält sehr lange”
“Sehr süßer und gut aufzublasender Ballon”
“super Preis”
“Aussehen”
What buyers complain about
“Luft ging immer wieder raus”
“Haltbarkeit punktet nicht”
“Unzufrieden”
“Leider undicht”
“Schade um das Geld”
“Stinken nach Chemie”
“Hat binnen 1 Tag ganze Helium in such verloren”
“Größer als erwartet, darum zurück”
Top return reasons
Common questions
- Is happy birthday ballon profitable to sell on Amazon Germany?
- The niche generates €35K/yr across 43 tracked products. 2 of 13 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (49/100).
- How competitive is the happy birthday ballon niche?
- 23 brands and 47 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in happy birthday ballon?
- Top complaints mined from reviews: Inflation/Deflation, Haltbarkeit, Qualität insgesamt. The return rate is 0.7%.
- What does it cost to enter the happy birthday ballon niche?
- Listings span €2.91–€10.91; the average listing price is €6.01 (sweet spot $15–$100). The average incumbent carries 1,086 reviews — the moat a new listing must climb.