Halloween Party

Shoppers searched for this 287K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +63.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €19K a year.

Searches, last 12 months

287K

Growth, 90 days vs prior 90

+63.9%

Conversion, latest week

0.6%

Market size, estimated

€19Ka year

Peak month

October57.7× the quietest month

Top search term

horror deko27K searches a year

Listings sell for €10.94 on average, from €3.48 to €28.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €10.94 that is €0 to €1K a year per listing.

Average price

€10.94under the $15 to $100 sweet spot

Price range

€3.48–€28.87

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

€0–€1K

Returns

1.5%of orders · Amazon Germany median 1.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 36.6% of listings are out of stock. The average listing ranks #622 within Partyzubehör & Dekoration. It carries 420 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

36.6%

Average rank

#622in Partyzubehör & Dekoration

Average rating

4.42 starsAmazon Germany average 4.37 stars

Average reviews

420per listing

Listings tracked

29

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months