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Gewichtsdecke 4kg

Fail

Demand is soft, at -34.7% this quarter, so Gewichtsdecke 4kg is a Fail.

Flapen Score
45
45 / 100
Ranks 2,587 of 4,240 Küche, Haushalt & Wohnen niches · −3 vs the category median of 48
Market size
€39K/yr25K searches / yr
90-day growth
-34.7%search demand this quarter
Competition
57%top-5 click share · 14 brands · 20 sellers

Flapen Score

Gewichtsdecke 4kg against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Gewichtsdecke 4kg is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gewichtsdecke 4kg market on Amazon at a glance

Shoppers on Amazon Germany searched for Gewichtsdecke 4kg 25K times last year and spent an estimated €39K. The top 5 brands take 69% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -34.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-34.7%
Conversion, latest week
3.5%
Market size, estimated
€39Ka year
Peak month
November3.9× the quietest month
Top search term
gewichtsdecke 5kg17K searches a year

02 · Price

A sale here is worth €44.49.

Listings sell for €44.49 on average, from €24.81 to €98.17. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €44.49 that is €0 to €4K a year per listing.

Average price
€44.49inside the $15 to $100 sweet spot
Price range
€24.81–€98.17
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #132 within Bettwaren & Bettwäsche. It carries 659 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
65%
Out of stock, average day
4.9%
Average rank
#132in Bettwaren & Bettwäsche
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
659per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Gewichtsdecke 4kg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

20

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

24%

  • Brand 121%
  • Brand 221%
  • Brand 313%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Gewichtsdecke 4kg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Gewichtsdecke 4kg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gewichtsdecke 5kg17K/yr
  • 5kg gewichtsdecke4K/yr
  • gewichtsdecke 5 kg3K/yr

Reviews and returns

What reviews say buyers love and hate about Gewichtsdecke 4kg

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Schlafqualität”
12%of negative reviews mention “Gewicht schwer”
3.0%of orders come back
“nicht schwer genug”
A buyer, on “Gewicht schwer”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Gewichtsdecke 4kg questions

Answered from the same tracked data.