Is genshin impact profitable to sell on Amazon Germany?

The niche generates €20K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Skip it (34/100).

How competitive is the genshin impact niche?

8 brands and 14 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.

When does demand for genshin impact peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 3.8× the quietest.

What does it cost to enter the genshin impact niche?

Listings span €8.65–€35.76; the average listing price is €21.80 (sweet spot $15–$100). The average incumbent carries 73 reviews — the moat a new listing must climb.

genshin impact

Skip it

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Incredible73.38

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€21.80

avg listing price — sweet spot $15–$100

Price range

Great€8.65–€35.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Growth

Bad-29.7%

90-day search growth — must beat 0% to launch

Competition

Bad89%

top-5 click share — a locked-up shelf

Market size

Bad€20K

€20K/yr · 380K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier

According to Flapen's Amazon Germany niche tracking, genshin impact is a €20K/yr Amazon Germany market (380K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 34/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

genshin impact market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €33K–€44K; units × avg price
Conversion rate: 0.2%
Avg BSR: #2,420
Page quality: 0%
Prime: 88%
Sponsored: 75%
Out of stock: 18.6%
Avg brand age: 32 months
Avg seller age: 187 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

UTIEHD67%
PQKL-party7%
Neamedia Icons5%
FIYSON5%
C/Y5%
LAIX4%
Open — no brand owns it (2 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -29.7% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Open Trend

Top genshin impact search terms

genshin impact208K/yr -30.4%0.1% conv.
genshin41K/yr -19.2%0.0% conv.
genshin impact merch50K/yr -32.1%0.2% conv.
genshin impact figur45K/yr -31.9%0.1% conv.
genshin impact plush16K/yr -30.0%0.0% conv.
genshin merch10K/yr -28.3%0.1% conv.
genshin impact official merch3K/yr -53.8%0.0% conv.
genshin impact adventskalender5K/yr -80.8%0.0% conv.

All search terms

Top genshin impact products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

UTIEHD Anime Spielcharakter Rucksackanhänger Niedlicher 10cm Sammler Schlüsselanhänger Kompakt für Rucksäcke und Schlüssel (Kinich)

UTIEHD€16.714.7★138 rev

PQKL-party Genshin Anime Figur: 23cm Ganyu Charakter Modell Desktop Dekoration & Geburtstagsgeschenk

PQKL-party€15.564.5★78 rev

Neamedia Icons Genshin Impact: Monstadt Statue der Sieben Leuchtfigur Beleuchtete Figur für Wohnzimmer oder Büro Kompatibel mit Mobilgeräten Xbox PS5 PC Geschenkidee

Neamedia Icons€31.084.3★18 rev

FIYSON 7 Stück Anime Genshin Impact Balls 3D Auge Gottes Kristallkugel LED Nachtlicht USB 40mm GlasKugel mit Holzsockel Hydro/Dendro/Electro/Geo/Pyro/Anemo/Cryo Set Spielele Merch Geschenk (Stil 1)

FIYSON€35.764.4★9 rev

C/Y Genshin Impact SchlüSselanhäNger Auge Gottes Anime-SchlüSselanhäNger Aus Metall 7 Elemente Nachts Leuchtend SchlüSselanhäNger Mit Mode-Cosplay-AnhäNger

C/Y€8.654.2★93 rev

Newest

by launch date

FIYSON 7 Stück Anime Genshin Impact Balls 3D Auge Gottes Kristallkugel LED Nachtlicht USB 40mm GlasKugel mit Holzsockel Hydro/Dendro/Electro/Geo/Pyro/Anemo/Cryo Set Spielele Merch Geschenk (Stil 1)

FIYSON€35.769 rev

6mo ago

Neamedia Icons Genshin Impact: Monstadt Statue der Sieben Leuchtfigur Beleuchtete Figur für Wohnzimmer oder Büro Kompatibel mit Mobilgeräten Xbox PS5 PC Geschenkidee

Neamedia Icons€31.0818 rev

1y ago

UTIEHD Anime Spielcharakter Rucksackanhänger Niedlicher 10cm Sammler Schlüsselanhänger Kompakt für Rucksäcke und Schlüssel (Kinich)

UTIEHD€16.71138 rev

1y ago

MayDee Genshin Game Sammler Geschenk Box DIY Character Stand Anime Glückspackung Genshin Badge Postkarten Poster Lesezeichen Für Fan-Sammlerstücke

MayDee€21.2716 rev

2y ago

Genshin Impact Raiden Shogun 1000 Puzzles für Erwachsene Premium-Karton präzise ineinandergreifende Puzzles für Erwachsene Lernspiel Herausforderungsspielzeug 26 x 38 cm

AITEXI€15.120 rev

2y ago

What buyers say about genshin impact

What buyers praise and complain about, mined from review topics.

What buyers love

beworben Vs Tatsächliches Produkt50%

“Sieht aus wie auf dem Bild”

Helligkeit/Glanz/Glühen50%

“Sie ist recht schön und hell”

Top return reasons

Qualität insgesamt33%

beworben Vs Tatsächliches Produkt33%

Gesamtgröße17%

Fleckenbeständigkeit8%

Helligkeit/Glanz/Glühen8%

Common questions

Is genshin impact profitable to sell on Amazon Germany?: The niche generates €20K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Skip it (34/100).
How competitive is the genshin impact niche?: 8 brands and 14 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.
When does demand for genshin impact peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the genshin impact niche?: Listings span €8.65–€35.76; the average listing price is €21.80 (sweet spot $15–$100). The average incumbent carries 73 reviews — the moat a new listing must climb.